BARC ratings: Movies Now leads in the English movies genre; Zee Cafe at No.1 spot among English GECs

In week 40 (October 03 – 09, 2015) BARC data for the English movies genre saw Movies Now in the lead, followed by Sony PIX and HBO. In the English ent...

BARC ratings: Star Plus stays in No.1 spot despite large decline in ratings; Colors close behind at No.2

In week 40 (October 03 – 09, 2015) of the Hindi GEC genre, Star Plus maintained its leadership position despite a decline in ratings. Close on the hee...

MRUC elects I Venkat, Director, Ushodaya Enterprises as Chairman

Sanjay Tripathy, Senior Executive Vice President at HDFC Life is the new Vice Chairman and Radhesh Uchil takes over as CEO of MRUC

TAM ratings: Colors rises to No.1 spot yet again; Star Plus slips to No.2 with a decline in week 41 ratings

In week 41 (October 04 -10, 2015) of the TAM ratings, Colors takes the No.1 spot, followed by Star Plus at No.2 spot. Sony TV rose to No.5 spot with a...

MTV's Aditya Swamy to join Flipkart as Senior Director Marketing

Swamy will manage Non Traditional marketing including Marketing partnerships, Digital media and Content marketing

Hakuhodo Percept bags creative mandate for Sleepwell

They won in a multi agency pitch which featured other agencies like Enormous Brands, The Mob, Synapse and Thinking Folks

The Glitch wins digital mandate of AskMe

Other shopping portals of AskMe –AskMe Bazaar and AskMe Grocery have also been added to the agency’s kitty

DB Group's digital ad revenue grow 82% in Q2; radio business ad revenue up 5.2% YoY

According to the results, the total revenues stand flat at Rs 4837 million, as against Rs 4838 million in Q2 last fiscal. Circulation Revenue has incr...

Government empanels Isobar with National e-Governance Plan for Digital India Program

Isobar India aims at playing an active and productive role with the NeGD in its future projects under the 'Digital India' banner

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