Hakuhodo Percept bags creative mandate for Sleepwell

They won in a multi agency pitch which featured other agencies like Enormous Brands, The Mob, Synapse and Thinking Folks

MTV's Aditya Swamy to join Flipkart as Senior Director Marketing

Swamy will manage Non Traditional marketing including Marketing partnerships, Digital media and Content marketing

MRUC elects I Venkat, Director, Ushodaya Enterprises as Chairman

Sanjay Tripathy, Senior Executive Vice President at HDFC Life is the new Vice Chairman and Radhesh Uchil takes over as CEO of MRUC

Raymond launches ‘The Complete Man’ campaign with an anti-digital theme

Conceptualised by Famous Innovations, the ad attempts to connect with the young audience while staying true to the brand ethos

Sagnik Ghosh to exit Axis Bank as Sr. Vice President and Head-Marketing

Ghosh was managing brand & strategy, digital marketing, branch marketing as well as the marketing communication function for Axis Bank and its subsidi...

Aqualite assigns print media mandate to BriteLite Media for Rs 10 crore

The brand recently ropes in Shah Rukh Khan as their brand ambassador and the account size is pegged at Rs 10 crore

India is the fastest growing market for Starbucks, globally: Manmeet Vohra, TATA Starbucks

In an exclusive interaction with exchange4media, Manmeet Vohra, Director – Marketing and Category, TATA Starbucks talks about how the brand concentrat...

Sagnik Ghosh to exit Axis Bank as Sr. Vice President and Head-Marketing

Sagnik Ghosh exits Axis Bank on 16th Oct 2015. He managed brand & strategy, digital marketing, branch marketing function & lot more for Axis Bank. Rea...

Government empanels Isobar with National e-Governance Plan for Digital India Program

Isobar India aims at playing an active and productive role with the NeGD in its future projects under the 'Digital India' banner

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