OMD China launches video report for advertisers, brands and content makers

In this study, OMD explored how consumers decide on online video content they watch, why they choose the platforms they do and how they interact with...

Lodestar UM to lead Helpchat’s media mandate

The current mandate for the agency spans across all affiliate media services including Print, Radio, Digital and OOH

Media spends worth Rs 800 crore up for grabs in India on the back of global pitches

Johnson &Johnson, Mondelez, Volkswagen, Citibank and Visa are some of the major accounts that specifically impact India

Rahul Joshi's appointment to bolster Network18's news offering?

Rahul Joshi bids adieu to Economic Times Group and has joined as the CEO of Network 18. This has created a buzz in the industry. To know more click he...

Uber raises $100 million from Tata Opportunities Fund

According to market reports, globally, Tata Opportunities will invest between $75 million to $100 million in Uber

Audit Bureau of Circulations to announce entry in digital media measurement

ABC's Council of Management has after considerable deliberations decided to initiate the project of digital measurement since the digital media is one...

Twitter appoints Viral Jani as Head of TV Partnerships

With more than 12 years of experience in the media industry, Jani has previously worked at broadcasting group Times Network

Facebook ad revenue up by 43%, Twitter's by 63% Y-O-Y

All three internet giants Facebook, Twitter and Google posted strong financial results though a slowdown in monthly active users might be a cause for...

Decoding Diversity Marketing at SureWaves Roudtable on 'The Next Big Challenge for E-Commerce in India'

Industry experts discuss challenges of diversity marketing in a roundtable session, organized by SureWaves and exchange4media in Delhi, moderated by...

Union Minister Mukhtar Abbas Naqvi to be Chief Guest at Dainik Bhaskar INK Awards 2015

V Vaidyanathan, Chairman and MD, Capital First to be the Keynote Speaker and Guest of Honour at the award ceremony which will be held today in Mumbai

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