GEC Watch: Sony within touching distance of Star Plus

The gap between No. 2 Hindi GEC Sony Entertainment Television and No. 3 player Colors has further widened as per TAM data for Week 38, 2011, bringing...

Google’s bid for Google+, adds Contract; campaign to be out soon

Following the launch of Google+, Contract Advertising has been added to the Internet giant’s agency roster in India. A large arrow pointing towa...

Spikes Asia 2011: Declining creativity - Entries increasing, metals decreasing

Spikes Asia 2011 concluded yesterday with India bringing home 31 metals out of a total of 612 entries sent this year, the highest ever and more than a...

Tier-II mrkts & digital, next areas of focus in India for Lowe’s CEO Michael Wall

In a conversation with exchange4media, Michael Wall, CEO, Lowe & Partners, chalks out two areas of focus for Lowe in India – strengthening p...

Of agencies of the future & biz models of tomorrow

Spikes Asia 2011 saw industry leaders pose some relevant questions that challenge the growth and way forward of the global communications industry. Th...

Spikes Asia 2011 Indian agencies bring home 31 metals, including a Grand Prix

The winners of Spikes Asia 2011 have been announced. Of a total of 612 entries sent in this year, the highest ever sent from India, India has converte...

Entrepreneurs interpret the ‘The Power of Dreams’

In the second edition of the Young Turks Conclave, organised by CNBC-TV18, prominent entrepreneurs of India opened up on how they achieved their aims...

Red FM Delhi goes outdoor to promote its weekly segment

Red FM Delhi has used the out-of-home medium along with other off-air activities to ensure mass participation for its weekly segment on ‘Morning...

Bloomberg TV calling the Rising Stars of Indian Advertising

Reality TV now turns its focus on advertising professionals. Bloomberg UTV is all set to spot the rising talent in advertising world through its progr...

Ignite Mudra bags creative duties of Rotomac

Rotomac Pens has appointed Ignite Mudra strategic partner to handle branding and creative duties for its corporate brand and for the writing instrumen...

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