Ozone Media creates a women-centric online ad channel ‘Eva’

Ozone Media Solutions Pvt. Ltd, an ad network, has launched Eva, an ad channel to reach out to Indian women online. The Eva Channel has also forged a...

Mauj Mobile & Mobixell partner for mobile advtg; Mauj claims 250 pc growth

Mauj Mobile on November 18, 2009 announced its partnership with Mobixell to deliver a full cycle service in mobile advertising. exchange4media spoke t...

Contract helps Tata Indicom make Walky ‘the perfect home phone’

With the objective to create renewed visibility and awareness about the Walky from Tata Indicom, and clearly establishing it as the “perfect home phon...

ETV Networks’ Ravikumar Gilganchi joins Kasthuri TV as National Sales Head

Ravikumar Gilganchi has joined Kasthuri TV as National Sales Head. He will be based out of Bangalore. Gilganchi moves from ETV Network Channels, where...

Digital agencies should be a part of brand building process from the start: Experts

The Seventh Digital Marketing Roundtable organised by IAMAI and eBay India was held on November 18, 2009 in Mumbai. The roundtable discussed ‘Common m...

Domestic clients should spend on advertising: David Klein in conversation with e4m

Media agencies are going through a rough time because of the pricing issues and financial pressure. In a conversation with exchange4media, David Klien...

I&B Minister Ambika Soni re-stresses self regulation in television content

“Over 500 TV channels have permission to beam into Indian homes. When there is such an invasion into our rooms, there is a need for a content debate...

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