Senior media professional Ajay Shukla has joined iTV Network as the Chief Editor â Multimedia. In his new role, Shukla will work towards strengthening the networkâs information technology-based multimedia products and foster development of original multimedia content, thereby creating newer opportunities for the groupâs media assets.
With a career spanning over 24 years, Shukla comes with vast professional expertise in print and TV news reporting. He is recognised in the industry for leading creative processes involving content for newspapers and television channels. He is also known for his administrative capabilities pertaining to editorial operations.
Before joining iTV Network, Shukla was the Editor, Multimedia, for Hindustan. He has also been associated with Amar Ujala, Dainik Bhaskar, Dainik Jagran, Swatantra Chetna and Kuber Times in the past. Shukla holds a degree in Law and a PG Diploma in Journalism.
Speaking on Ajayâs role with iTV Network, Kartikeya Sharma, Founder and Promoter of iTV Network, said, "Our focus has always been to seek newer ways to improve the efficiency and reach of our content. We believe in creating products that are responsive to the needs of our audiences and served in formats that appeal to them. With Ajayâs expertise, we hope to create sustainable solutions to further reinforce our multimedia strategy.â
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He will be responsible for driving revenue for verticals such as Brand Solutions, Innovation Studio and the premium cluster which comprises of Hindi HD, English cluster, and Living Foodz