White Rivers Media wins digital media mandate for Dun & Bradstreet India

The mandate includes providing integrated strategies and solutions in the digital sphere to further enhance the visibility of the brand in online space

by exchange4media Staff
Published - Jul 23, 2018 1:54 PM Updated: Jul 23, 2018 1:54 PM

White Rivers Media has been given the digital media mandate for Dun & Bradstreet India in a multi-agency pitch. The account shall be handled from their head office in Mumbai.

The agency will be responsible for managing performance marketing, online reputation management, digital listening, search engine optimization and other media duties of the brand.

Nayna Banerjee, Leader, Marketing & Communications Dun &Bradstreet India, said, "We are in the business of building relationships for our customers. Our database helps to uncover remarkable insights that our customers leverage to make informed business decisions. We are happy to partner with White Rivers Media in our journey to publish our content and insights across the digital platforms that is transforming the way businesses communicate with all its stakeholders. We have seen a similar passion in the team of White Rivers Media and are looking forward to working with them.”

Commenting on the win, Shrenik Gandhi, Chief Executive Officer and Co-Founder, White Rivers Media, says, “We look forward to creating digital marketing stories with D&B, one of the global market leaders in this space, with the combination of impactful content marketing and tactful targeting, White Rivers Media aspires to the further uplift the brand's presence in the digital universe.”

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