Goodknight Cool Gel launches new ad campaign

Goodknight Cool Gel is a non sticky and gel based repellent with the goodness of aloe vera

Vermmillion Communications, Mindshare & Madison win big at DAC SAARC Awards 2018

The awards night clearly belonged to New Delhi-based Vermmilion Communications. The advertising agency walked away with a number of awards including t...

Guest Column: Is Indian advertising communal?: Pratik Mazumder

Mazumder talks about the stereotyped portrayal of communities in advertisements

Tarun Jha’s weekends are for introspecting about life and spending time with daughters

In his free time, the Marketing Head of Škoda Auto India also loves to read and walk in the by-lanes of Bandra

IPL finals on Star Plus and Star Gold: Has Star hit a masterstroke?

The network has been quite tactical in using the winning combination of cricket and bollywood along with the widespread reach of Hindi GEC to garner m...

We will break even in next two and a half years: CEO, ALTBalaji

Nachiket Pantvaidya talks about what's driving ALTBalaji's growth, international expansion plan and his targets.

India too needs a version of GDPR: Marketing Experts

The European data protection law has come into effect and it basically will impact everyone

GDPR's territorial scope is expansive, are you ready?

GDPR applies to businesses outside the EU if their data processing activities relate to goods or services offered to individuals in the EU

Why TRAI still cannot implement tariff order

Though Madras HC has ruled in favour of TRAI, a similar case is pending in the Delhi High Court

Pepsico's Praveen Someshwar appointed CEO and MD at HT Media

He replaces Rajiv Verma, who recently resigned from the position of CEO - HT Media after spending 14 years with the company

AIDCF welcomes new Tariff Order and Interconnection Regulations of 2017

This is a significant pronouncement for the Cable TV broadcasting and distribution sector as it paves the way for augmenting and strengthening consume...

Broadcasters are driving the market, leaving no room for subscribers: Madras High Court

Hearing the TRAI order case, the court held that the premise on which the matter proceeded was not correct as an inflation in the prices and artificia...

TRAI tariff order: Battle between broadcasters and the cable industry

The distribution industry is elated while the broadcasters feel the weight of responsibility as subscription fee may be affected

Ulf Smedberg of IKEA India to speak on digital communication at Techमंच 2018

Country Marketing Manager, IKEA India, Smedberg to speak on how IKEA communicates to the new-age customers through digital communication

TAM Data- IPL 11: Aerated soft drinks record 977% jump in ad volumes

From the first match until the 57th match, 146 brands across 63 categories have advertised on Star Sports

Game on: Brands riding the wave of FIFA euphoria

The action-packed season is witnessing some interesting global campaigns that personify the heart-throbbing excitement of the sporting extravaganza wh...

Kalyan Jewellers, Titan & TBZ among top global luxury brands: Deloitte Report

Italy is once again the leading luxury goods country in terms of number of companies, while France has the highest share of sales

Mark Zuckerberg faces EU lawmakers, apologises once again for data scandal

The European lawmakers asked Zuckerberg questions on privacy, regulation, taxes, and more.

Newsprint demand in India expected to reach 2.8 mn tonnes in FY20

Amar Ujala, Hindustan and Dainik Jagran hiked cover prices to Re 1 to tackle increased newsprint costs

The Womb nominates Saregama Carvaan campaign to Cannes

The long format ad seamlessly integrated the product into a story about enduring love and the comforting nature of familiar tunes

India is our most important market outside Italy: CEO & MD, Benetton India

Sundeep Chugh speaks about Benetton’s focus on India and how the country has become top of mind for all leading global brands

BBDO India takes 'HornVrat Auto’ and #ReleaseThePressure to Cannes

#ReleaseThePressure campaign for Mirinda has already bagged a Silver in the PR Lions (Integrated) category at Cannes Lions 2017.

10 jurors from India at Cannes this year

A total of 413 jurors have been chosen to award the work that is presented at Cannes Lions International Festival of Creativity

Lloyd Mathias, Former APAC Marketing Head - HP, to speak at Techमंच 2018

One of the world’s top marketers, Lloyd Mathias will give new insight into the world of digital marketing at IDMA 2018

Show more