Leo Burnett India wins Anchor by Panasonic’s creative mandate

The business was won post a multi-agency pitch and will be handled by Leo Burnett India’s Mumbai office

iD Fresh Food kick-starts month-long Independence Day campaign

The message of inclusiveness for the I-Day campaign is in tune with the ‘Meet Your Neighbour’ campaign that iD Fresh Food had launched in June this ye...

Bajaj Avenger’s Independence Day campaign calls for #NoPlasticPatriotism

Mullen Lintas Mumbai, the agency behind the campaign, talks about the harm of indiscriminate use of plastic

Tanishq releases TVC to launch its Onam collection

#SampoornaByTanishq captures the essence of Onam through a cheeky take on the relationship between husband and wife

BookMyShow’s celebrates Independence Day with Akshay Kumar's 'Gold'

Their newest digital ad film takes a humorous look at the various offers and promotions available around Independence Day

Impactful Independence Day campaigns that stood out

From a humorous take on promotion-led ads during Independence Day to memoirs of those who fought for our freedom, this year, brands have adopted some...

Sonam Kapoor to endorse beauty accessory brand Vega

The actress will feature in a TV campaign coming in August 2018 for the brand’s hair styling appliances portfolio.

We are looking at greater integration within the group: Jt. President & CCO, Rediffusion

Recently promoted as the Joint President, Rahul Jauhari talks to us on the new developments, and what being no.1 means to him

Abhay Deol says ‘It’s time to switch!’ in Pizza Hut’s new campaign by Ogilvy

A series of at least four to five films will play out across television and social media over the next few quarters

Lizol gets Chef Vikas Khanna to campaign for germ-busting kitchen products

The association with Khanna will spin a holistic, multi touchpoint campaign that will establish Lizol as a specialist kitchen cleaner

Ranbir Kapoor launches digital campaign for new Renault KWID range

L&K Saatchi & Saatchi has conceptualised a new integrated campaign

Skinn by Titan launches new campaign for fragrance, Amalfi Bleu

Conceptualised by Ogilvy, the campaign features a new fragrance in the popular aqua category that has been crafted by master perfumers and bottled in...

Mamaearth ropes in Shilpa Shetty Kundra to launch toxin-free baby products

Mamaearth, a startup, uses science and Ayurveda to provide natural solutions to all personal care needs of moms and babies alike

Advertising Club Bangalore announces new Managing Committee and Office Bearers

The committee has also created focus verticals each of which will be spearheaded by a member of the committee

Swiggy, Dentsu Webchutney pay tribute to India’s ‘hunger saviours’

The film highlights moments from a day in the life of Swiggy delivery partners, delightfully capturing their spirit in keeping consumers hunger-free,...

Khushi Advertising bags exclusive rights to advertise at Rajkot Airport

The contract entitles Khushi Advertising sole rights for advertising in the entire precinct of Rajkot airport, both within and outside the airport

IBF & INS take up ‘pitch discount rates’ with media agencies

IBF has sent an email to all agency heads asking them to abstain from the practice of offering discounts to clients on behalf of broadcasters without...

Publicis India appoints Sirish Suveer as Vice President

Suveer joins Publicis India from Mullen Lintas where he was instrumental in developing branding, communication & marketing solutions for a host of bra...

#HarBhashaEqual, from an impossible dream to being a reality: President, Dailyhunt

Umang Bedi of Dailyhunt on the launch of their digital campaign based on a social message representing how deep-rooted language bias exists in India

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