Top Story

e4m_logo.png

Home >> Advertising >> Article

Vodafone media biz update: Maxus to continue servicing the account for now

31-August-2009
Font Size   16
Vodafone media biz update: Maxus to continue servicing the account for now

Vodafone’s decision to move its media duties to OMD Worldwide has created quite a stir in the global markets. There has been some amount of confusion on the India media duties earlier today, when industry sources were divided on who would handle the business in India.

Vodafone has now put the speculations to rest. In conversation with exchange4media, a Vodafone spokesperson said, “There would be a longish transition period in India, during which our existing agency would continue to service the account.”

The Vodafone officials have not given any further details. How long the transition period would be is again being speculated on, though Vodafone has not given any official quote on that.

Read earlier report:

OMD wins Vodafone’s global media biz; changes to take place in India too

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube