Top Story

e4m_logo.png

Home >> Advertising >> Article

Videocon D2H and Hindustan Lever lead BARC's Week 26 Top 10 Brands and Advertisers list

07-July-2017
Font Size   16
Videocon D2H and Hindustan Lever lead BARC's Week 26 Top 10 Brands and Advertisers list


Videocon D2H moved up to BARC’s Top 10 Brands to lead the category for Week 26 (June 24–30) with 11,481 insertions. Ministry Of Health and Family Welfare, KFC Chick and Share, Close Up Ever Fresh and Honda CB Shine 125P entered the list at second, eighth, ninth and tenth spot with 9064, 7244, 7184 and 7139 insertions, respectively.


Idea 4G, Surf Excel Easy Wash, Horlicks and Colgate Dental Cream moved to third, fourth, fifth and sixth spot with 8724, 8554, 8388 and 8240 insertions, respectively.


Ministry of Drinking Water and Sanitation slipped to seventh spot with 7705 insertions.


In the Top 10 Advertisers list, Hindustan Lever and Reckitt Benckiser (India) continued to retain the top two spots with 1,28,850 and 43,643 insertions, respectively.


ITC Ltd, Smithkline Beecham and Brooke Bond Lipton India moved to third, fifth and sixth spot with 27,750, 20,496 and 20,400 insertions, respectively.


Patanjali Ayurved and Colgate Palmolive India retained their fourth and seventh spot with 22,850 and 18,370 insertions, respectively.


Vini Product entered the list at ninth spot with 15,148 insertions.


Cadburys India and Marico slipped to eighth and tenth spot with 17,803 and 13,314 insertions, respectively. 




Tags VideoconD2H BARC Top 10 Advertisers Top 10 Brands Hindustan Lever

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube