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Rajdhani launches brand-building initiatives in its 20th Anniversary year.

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Rajdhani launches brand-building initiatives in its 20th Anniversary year.

Rajdhani, the popular chain of restaurants has launched a powerful brand marketing initiative in its 20th anniversary year to expand and grow the brand.

With 20 years of serving millions of consumers at Crawford Market, Rajdhani is all set to take the country and the world by storm.

Rajdhani has appointed Samsika Marketing Consultants, headed by Mr.Jagdeep Kapoor, to build and expand the brand.

According to the directors Mr.Goenka and Mr.Barot, the Rajdhani Gujarati Thali has a long positive tradition of trust and hospitality.

Rajdhani’s recent expansion in the In Orbit Mall, Malad has been a resounding success.

As per the brand-marketing plan, Rajdhani will open its next restaurant at Nirmal Lifestyles, Mulund.

As per Mr.Jagdeep Kapoor, their brand-marketing consultant, the Rajdhani brand is a brand loved by Indians who relish the taste and the service and is being built with strong positioning and focus.

Rajdhani plans to open up more restaurants in strategic locations in Mumbai, Delhi, Gujarat and other parts of North and South as well as take the brand internationally.


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The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)