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Ogilvy Gurgaon appoints Alok Sinha as President, Planning

23-July-2015
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Ogilvy Gurgaon appoints Alok Sinha as President, Planning

The Gurgaon office of Ogilvy has recently announced a number of additions to its senior management team.

As part of this exercise, Alok Sinha has been brought in as President, Planning. With over 20 years of experience across research, advertising, media and digital, Sinha has worked with brands like IBM, Unilever and Vodafone. He has also had extensive experience across South East Asia, in a regional communications planning role at Aegis and subsequently as lead on the P&G businesses at Carat, Philippines. Most recently, he led the strategic digital mandate for Mindshare in South Asia, where his focus was on strengthening Mindshare’s planning product and the strong integration of digital thinking on businesses including futuristic projects like the Loop Room.

Sinha says, “It’s a homecoming for me.  I’m quite excited at the prospect of bringing a ‘no boundaries’ approach to account planning for clients – having traversed the entire spectrum myself.  The communication business is at the confluence of two tectonic forces – content and data.  Ogilvy Delhi has some of the most prestigious clients and talent in the country and my job is to help both our clients and our talent effectively navigate this confluence for business success.

Kapil Arora, Branch Head, Ogilvy Gurgaon said, “Over the last three years, the office has grown significantly across disciplines and we felt the need to bring in the right talent to help navigate our clients’ businesses through a rapidly changing environment.”

Ajay Gahlaut, Executive Creative Director, Ogilvy North commented, “As our business gets more dynamic and interconnected every day, we are constantly looking for leaders who can join the dots effectively and enable a better, more integrated creative product.”

Chandana Agarwal has taken on the role of Managing Partner of the Advertising function. Agarwal has been with Soho Square and Ogilvy Gurgaon for over four years now and has been responsible for great work across brands like Philips, Sprite, Taco Bell, Pernod Ricard & Honda, amongst others. In her role as Managing Partner, she will work with Kapil Arora to steward the advertising business of Ogilvy.

Agarwal said, “The business and process of Advertising is going through a tectonic change. These are exciting and challenging times and I am all charged and geared to work with Kapil and the leadership team here to ensure that Ogilvy advertising is at the forefront of this change.”

Namrata Balwani has been appointed as Senior Vice President and Head of OgilvyOne, Gurgaon. Balwani moves in from Media2win, a digital agency she co-founded, where she was CEO. A graduate from MICA, she has been at the forefront of media & the digital medium in particular, leading a host of brands to success and recognition across the Abbys, Yahoo Big Idea, IAMAI, Campaign India & many other industry awards.

She said, “I am excited to lead an amazing OgilvyOne team in Gurgaon. Digital platforms and connectivity, especially mobile, are transforming India at a speed never seen before. This is the best time to not only be a part of the transformation but also lead the charge and OgilvyOne is well poised to do that for all its brand partners.”

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