Home >> Advertising >> Article

JWT Mindset, Janrise Advertising and Doo Creative sweep ADEX 2013 Awards

23-September-2014
Font Size   16
JWT Mindset, Janrise Advertising and Doo Creative sweep ADEX 2013 Awards

Winners of ADEX 2013 for excellence in communication and media, organised by the Ad Club Hyderabad, were felicitated at a ceremony held at Taj Deccan, Hyderabad on September 19, 2014.

A total of 500 entries were received across 34 categories this year as compared to 400 entries from 27 agencies last year.

JWT Mindset was the biggest winner of the night, taking home a total of 12 metals including eight golds and four silvers. JWT Mindset also won the Agency of the Year, Best Continuing Campaign of the Year for Chirec International School, Copywriter of the Year for AP Tourism and Art Director of the Year. The other notable brands for whom JWT Mindset won the awards are Mintop (Dr Reddy’s), Botanika, Charminar (HIL) and Orient Electricals.

Speaking on the win, Ram Gedela, Managing Director, JWT Mindset said, "The awards reiterate that we are the best creative agency in Hyderabad and another area where we win for our brands reinforcing the faith clients have in us.”

Janrise Advertising was the second agency that bagged 11 awards including seven golds, four silvers for Fiziken, U Telecom, Mulpuri Aqua, GVK One and Nagarjuna College. Photographer of the Year award was awarded to Janrise Advertising.

Chaitanya Boyapati, Managing Director, Janrise Advertising said, “The team has been constantly focusing on ideas which reap and the company has believed the same. For us, the core objective lies helping our clients drive sales from ideas and the campaigns that we deliver. Clients stay with us only when our ideas work for them.”  

The third winner was Doo Creative with a haul of 11 metals including four golds and seven silvers for Sakshi Media Group, Women’s World, North Star Homes, Shree Nikethan, Vasavi Group, Dry Fruitz Basket and ISB. Illustration of the year was also awarded to Doo Creative.

T V Prasad, Managing Director, Doo Creative said, “Last year, we were 'Agency of the Year', and this year we bagged 11 metals. It's fantastic to win consistently at ADEX. Have added many a new client in the last couple of months, and with this recognition, we look forward to great days ahead.”

Speaking about his association with ADEX, Nitin Mulay, President, Ad Club Hyderabad said, “I have been associated with the Ad Club for over 20 years. Seen and worked with many stalwarts. It’s a great honour and a matter of pride for me to be elected as the President. For the next year, we want to encourage more local agencies to participate and showcase their work. Definitely make the show bigger and better.”

About this year's entries, Mulay added, “The quality of entries this year was better than the previous years. The emergence of smaller creative outfits shows a very promising future for advertising in Hyderabad. Happy to see younger talent getting attracted towards advertising”

The entries were adjudged by some of the bigwigs from the communications business, led by K V Sridhar of Sapient Nitro, Thomas Xavier of Orchard Advertising and R Sridhar of Brand-Comm.

This year ADEX saw special jury award as the jury felt some of the works were exceptionally good and deserved a special mention.
 

       
ADEX 2013-Advertising Club, Hyderabad Winners
       
S.No. Winner Clinet  Rank
1.   Press- Product
  DOO Creative Sakshi Media Group Gold
  DOO Creative Sakshi Media Group Silver
2.   Service
  JWT Mindset Shri Shakti Schools ( CHIREC ) Gold
  JWT Mindset Hamstech Silver
3.   Retail
  Janrise Advertising Fiziken Gold
  DOO Creative Women's World Silver
4.   Corporate
  The Filmery  Srini Food Park Gold
  OTS Advertising International Paper Silver
5.   Real Estate
  JWT Mindset Botanika Gold
  DOO Creative North Star Homes Silver
       
6.   Public Service
  Janrise Advertising U Telecom Gold
  Priyadarshini Vishaka Industries Silver
       
7.   Recruitment
  Janrise Advertising Mulpuri Aqua Gold
       
8.   Rural
  No Award    
       
9.  Regional Language
  DOO Creative Shree Nikethan Silver
       
10.   Unpublished
  Janrise Advertising GVK One Gold
  Janrise Advertising Mulpuri Aqua Silver
       
11.   TVC
  JWT Mindset Orient Electrical Gold
  JWT Mindset HIL Silver
       
12.   Corporate Film
  Associated Project 511 Gold
       
13.   Radio
  JWT Mindset Airtel- Kerala Silver
       
14.   Hoardings
  Clarion Ad Media Grocery Click Silver
       
15.   Exhibition Stalls
  DOO Creative Vasavi Group Gold
  Janrise Advertising Nagarjuna College Silver
       
16.  Poster- Product/ Service/Others
  Priyadarshini Dr. Reddy's Gold
  Black Sheep CVR Gold
  Priyadarshini Infionic Inc Silver
  White Brabding & Thoughts Hyatt Silver
  DOO Creative Dry Fruitz Basket Silver
       
17.  Danglers, Streamers, Stickers etc
  JWT Advertising Dr. Reddy's- Haircare Initiative Gold
  Janrise Advertising Mulpuri Aqua- Fish n Fish Silver
       
18.  Leaflets/ Folder/ Brochures
  WIN Creative Elevate Silver
  DOO Creative ISB Silver
       
19.   Booklet (12 pages or more)
  Priyadarshini Trident Greetech Gold
  Black Sheep CVR Foundation Silver
       
20.   Corporate Identity Kit
  First Show Digital Pouty Pup Gold
  White Branding & Thoughts Taruni Silver
  Special Jury Award- White Branding & Thoughts Hyatt Hyderabad Gachibowli
       
21.   Packaging
  Janrise Advertising Curry Cut Gold
       
22.   House Journal/ News Letter
  Arka Advertising Goethe Zentrum Gold
  OTS Advertising GVK Group Silver
       
23.   Annual Report 2012
  OTS Advertising GVKPIL Gold
  OTS Advertising TajGVK Silver
       
24. Diaries/Planners 2013
  White Branding & Thoughts MAA TV Gold
       
25.  Wall Calenders 2013
  DOO Creative United Breweries (Kingfisher) Gold
  Janrise Advertising Pinks n Bloos Silver
       
26.   Desk Calenders 2013
  White Branding & Thoughts MAA TV Gold
  JWT Mindset Gati Limited Silver
       
27.   Logo/ Mnemonics
  Janrise Advertising S3 Gold
  Sword Fish OH SO Stoned Silver
       
28.   Flat/ Dimensional Mailer
  JWT Mindset Dr. Reddy's - Mintop Gold
  White Branding & Thoughts White Branding & Thoughts (self) Silver
       
29.   Website/ Microsite
  Win Creative Elevate Gold
  Associated Advertising MYK Laticrete Silver
  DOO Creative B P Saraty Silver
  First Show Digital 14 Reels Entertainment Silver
       
30.   Banner/ Emailer/Rich Media
  Onefit Advertising Self - Onefit Advertising Gold
  Priyadarshini Advertising Novotel Hyderabad Convention Center Silver
       
31.   Social Engagement
  First Show Digital 14 Reels Entertainment Gold
       
32.   Virals
  Namesake Productions Narayana Hrudhalaya Hospitals Silver
   Special Jury Award - S Studio WOW- Black is Beautiful  
       
SPECIAL AWARDS
  Agency of the Year JWT Mindset  
  Integrated campaign of the year Sword Fish Thea Kitchens ( Biryani Blues )
  Best Continuing Campaign JWT Mindset Oakridge International School
  Photograph of the year Janrise Advertising Mulpuri Infra ( Fish n Fish )
  Illustration of the year DOO Creative Sakshi Media Group
  Copywriter of the year  JWT Mindset Govt of AP ( AP Tourism )
  Art director of the year JWT Mindset Shri Shakti Schools( CHIREC )
       

Tags e4m

The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital

Prachi Mohapatra on fbb’s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing

The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF

BookMyShow, Uber, Chumbak, Viacom18 and Radio City are some of the clients of the company

right
left
KARAN THAPAR & SHEKHAR GUPTA DISCUSS JOURNALISTIC ETHICS AT THE PRINT’S ‘OFF THE CUFF’ WOMEN ECONOMIC FORUM AWARDS 2018 RECOGNIZE WOMEN LEADERS OF THE DECADE THE 6TH EDITION OF IAA AWARDS RECOGNIZES THE WORK OF INDUSTRY PROFESSIONALS 11 INDUSTRY EXPERTS PRESENT  THEIR FAVOURITE DIGITAL CASE STUDIES @AD CLUB’S ‘D-CODE BUSINESSWORLD LAUNCHES 14TH EDITION OF MARKETING WHITEBOOK IN MUMBAI INDUSTRY VETERANS CHEER AS ADMAN AMBI PARAMESWARAN LAUNCHES NEW BOOK SPONG AAAI HONOURS VETERAN ADMAN RAM SEHGAL WITH THE 2018 LIFETIME ACHIEVEMENT AWAR PITCH TOP 50 BRANDS 2018 AWARDS COMPANIES WITH BEST MARKETING PRACTICES TEAM BBDO ORGANIZES AJAI JHALA’S FAREWELL WITH FRIENDS & ASSOCIATES RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018

In the three months ended June 2018, Hotstar reported Rs 5.69 billion in revenue, compared to Rs 5.71 billion it posted in the 12 months ended March 2018

Dinamalar iPaper will allow the publication to engage more with readers through online actions such as ‘Like’, ‘Dislike’ and ‘Comment’ on the published content

The message of inclusiveness for the I-Day campaign is in tune with the ‘Meet Your Neighbour’ campaign that iD Fresh Food had launched in June this year