Home >> Advertising >> Article

IPOY: The final countdown begins!

03-December-2013
Font Size   16
IPOY: The final countdown begins!

For close to a decade now, as the year draws to an end, the buzz across the media, advertising and marketing circles is who will walk away with the coveted IMPACT Person of the Year (IPOY) award this year? The wait for this year’s winner is almost over as the IPOY winner for 2013 will be unveiled on December 6 in Mumbai before the entire fraternity.

Each year, the award is given to a person or group of persons who have made maximum impact on and influenced the industry through their contributions to the Media, Marketing and Advertising world.

Commenting on IPOY, Sam Balsara, Chairman and Managing Director, Madison World said, “This is a good way to recognise people for their outstanding work. Since it has been around for years, it has become an event to look forward to and it accords recognition to at least one person, which is good!”

Shashi Sinha, CEO, IPG Mediabrands believes that the award is a great motivator for the entire industry, “It is a great way to motivate people to say that we are doing what we are doing and for that person it is a reward for his work through the year. It gives people that high and it is a very nice property to have.”

On the growth of IPOY, Nakul Chopra, CEO, Publicis, South Asia added, “It has gained a lot of credibility over the years. Some very deserving people have won in the past, and I am sure it will go on to gain more strength and stature.”

I Venkat, Director, Eenadu believes that winning or even getting nominated for IPOY has become aspirational, “It is a very good property. Year after year, the right person gets chosen. It also gives the reason for people, who are there in this industry, to aim to become IMPACT Person Of The Year or at least get nominated for it. It is absolutely relevant for people in this industry.” Echoing this is Pratap Bose, COO, DDB Mudra Group who added, “It has been awarded to many worthy individuals. I think it is a great property to have and it is kind of envious to be on that list. Whoever the winner is this year, cheers to him.”

Raj Nayak, CEO, Colors said, “It is a fantastic property. It inspires people to look up to the winner, who has contributed and been recognised by the industry and his peers. I think awards are a nice form of recognition that everybody loves.” For KV Sridhar, Chief Creative Officer, Indian Subcontinent, Leo Burnett, the fact that the importance given to the person’s work during the year makes IPOY credible, “I think IPOY is a fabulous thing because it is not judged on results, not judged on academical things nor it is just judged on perceptions. I think somewhere the line of, it is there within the title of it, anyone who made an impact in a given year.”

Commenting on the nominations, Ashish Bhasin, Chairman India and CEO South East Asia, Aegis Media said that every IPOY nominee is somebody who is looked upon and is a worthy winner, “I think IPOY has built itself over the years and it is now becoming something that people wait for and vie for; particularly this year all the shortlisted candidates are all people who you can look up and say yes, they have made a significant difference. I look forward to seeing who the winner is.”

Till we know who joins the illustrious list of past honourees, the esteemed nominees for this year’s Impact Person of the Year Award (in no particular order) are:

CVL Srinivas,
CEO, GroupM South Asia

Bharat Patel, Former Chairman, ISA
&
Hemant Bakshi, Chairman, ISA

Punit Goenka,
MD and CEO, Zee Entertainment Enterprises Limited (ZEEL)

Rahul Sharma
Co-founder, Micromax Informatics

Rajan Anandan
Managing Director, Google India  

Sameer Suneja
Global CEO, Perfetti Van Melle

Vineet Jain
Managing Director, Times Group

Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers

The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more

Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more

right
left
RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018 OFF THE CUFF SEES ‘SWACHH BHARAT ABHIYAN’ MAN PARAMESWARAN IYER IN CONVERSATION WITH SHEKHAR GUPTA EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS

This comes after the government has deemed Whatsapp’s reply to the first notice sent to the IT Ministry as unsatisfactory, according to reports.

At the debut edition of D-CODE, 13 Industry champions will crack the code on the best performing digital campaigns

Aggarwal previously served as the Chief Marketing Officer of Zee5.