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FICCI Frames 2008: Animation – making waves in India and abroad

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FICCI Frames 2008: Animation – making waves in India and abroad

While India might have drawn a big zero at this year’s Oscars, there was a lone Indian in the Oscar winners’ list – Apurva Shah, who was part of the animation team of ‘Ratatouille’, which won the Oscar for Best Animated Feature Film. Shah is part of the growing brigade of Indian animators, who are creating a name for themselves in the international field. And FICCI Frames 2008, in recognition of this rapidly growing industry, has scheduled eight sessions devoted exclusively to the animation industry.

FICCI Frames 2008 will be held in Mumbai from March 25 to 27. Day 1 itself would have four sessions on animation, starting with ‘Developing Animation Content: Lessons learnt from around the world’. The panel discussion would be moderated by Munjal Shroff, COO, Graphiti Multimedia, and will have speakers like Jean Thoren, President & CEO, Animation Magazine, USA; Joanna Ferrone, Creator of ‘Fido’; Ram Mohan, Chairman, Graphiti, and father of Indian animation; Nandish Domlur, CEO, Paprikaas; and, Nina Hahn, VP-International Development, Nick International, London. The discussion would mostly revolve around how Indian animation industry could create new content beyond mythology that would be successful and have a global appeal.

This would be followed by a session on ‘New Age Technology & Emerging Production Pipelines in Animation’. The session would feature Jon Labrie, Founder, Blister Wireless; Joan Vogelsang, President & CEO, Toon Boom; Sebastian Sylwan, Senior Film and Television Industry Manager, Autodesk Media & Entertainment; Chandra Kopparapu, VP, Asia Pacific, Foundry Networks; and, Aamir Shahinsha, Head, Pipeline, Duxsoft.

Presenting a status report on Gaming, experts from the Indian gaming industry would present a top line review of the gaming sector, including key growth factors, valuation, mergers and acquisitions, fundraising, future trends, and opportunities. The session would be moderated by Mohit Anand, Country Manager, Entertainment and Devices Division, India, Microsoft. Speakers at this session would include Vishal Gondal, CEO,; Rohit Sharma, CEO, Zapak Games; and, Quentin Staes-Polet, Kreeda.

Day 2 would begin with a session on ‘Revenue Streams in Animation’. With the outsourcing model in the animation industry nearly reaching plateau, several animation companies today are working on creating their own intellectual property. Speaking on this trend would be Jiggy George, Executive Director, Cartoon Network Enterprises India and South Asia; Himanshu Chakravarty, CEO, Westside-Trent; Dean Koocher, MD, Honest Entertainment; Uday Mathur, CEO, Eurokids/Egmont; Mark Matheny, Chairman, LIMA; and, Derek Reeves, Asia Pacific Representative, Corus – Nelvana, Canada.

Day 2 will also have a presentation on ‘VFX: Making waves in India & Abroad’ by Prashant Buyyala, Managing Director, Rhythm and Hues, India.

With the growing trend of original content creation in animation and gaming in the last few years, understanding international copyright, trademarks, patents and registration issues the need of the hour. Discussing the dynamics of creation of intellectual property and protection within its life cycle would be the session on ‘Animation IP Creation, Protection and Life Cycle’. To be moderated by Ashish Kulkarni, CEO, Anirights Infomedia Pvt Ltd, the session would feature speakers like Binu Radha Krishnan, Managing Partner, Krish & Kolloth; Pankaj Kumar, Chairman, Geodesic; actor Mukesh Khanna (of ‘Shaktimaan’ fame); Salil Bhargava, CEO, Jump Games; Gowree Gokhale, Nishit Desai & Co; Smita Maroo, VP, Animation, Shemaroo; Sunil Thankamushy, Spark Unlimited Inc; and, Dr Ajay Batra.

Day 2 would round off with the FICCI BAF Awards 2008 scheduled between 7 pm and 8 pm, which would also have a keynote address by Stig Gruman, VP, Media & Entertainment Division, Autodesk.

Day 3, the final day of the conference, would have a session on ‘The Business of Animation: A global team effort’. Moderated by Tapaas Chakravarti, Chairman of FICCI Forum for Animation & Gaming and Head of DQ Entertainment (Global), the panelists would talk about the evolution of animation into a ‘global team effort’ and how the whole animation macro scenario was broken down into sub-activities of specialisation and taken care of by specialised organisations across continents. The panelists at this session would include Theresa Plummer, Managing Director, Plum Trees TV, UK; Dominique Poussier, Head, Global acquisition and Co-funding, TF1, France; and, AK Madhavan, CEO, Crest Communications.

The final session on animation would look at ‘VFX: Making possible, the impossible’. The session would look at the future of VFX in India with emphasis on its execution abilities within the country. The discussion would be moderated by N Madhusudhanan, Chairman, FICCI Visual Effects Committee, and would feature panelists including Christian Rivers, Academy and BAFTA winning Art Director, New Zealand; Peter Oberdorfer, VFX Supervisor, Hollywood; Manu Ittina, Founder/Director, Ittina Animation Studios Pvt Ltd; and, Sebastian Sylwan, Senior Film and Television Industry Manager for Autodesk Media & Entertainment.

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