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Cannes Lions 2016: India sees 4 entries shortlisted in Direct Lions

20-June-2016
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Cannes Lions 2016: India sees 4 entries shortlisted in Direct Lions

Out of the 293 entries selected for Cannes Direct Lions today, India had a total of four shortlisted entries between three agencies.

Ogilvy & Mather, Mumbai sees two shortlisted entries in the Charities & Appeals and Use of Social Platforms categories for ‘Beauty Tips ByReshma’ from ‘Make Love Not Scars’ for their product ‘Acid Attack’.

BBDO India Mumbai sees one shortlist in the Fast Moving Consumer Goods category for their client Procter & Gamble India for their campaign DADS#SHARETHELOAD (Case Study) for their product Ariel Matic.

Leo Burnett India Mumbai sees one shortlist in the Financial Products & Services category for HDFC BankIndia for the ‘Memories For Life’ campaign.

Tags Cannes 2016 Direct Lions Ogilvy & Mather Mumbai BBDO India Mumbai Leo Burnett India Mumbai

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Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

The aim is to advance the company’s goal of simplifying its business and drive deeper service connectivity to its clients