Home >> Advertising >> Article

APAC 2018 Effie Awards Names Joanna Flint and Rupen Desai as Heads of Jury

28-November-2017
Font Size   16
 APAC 2018 Effie Awards Names Joanna Flint and Rupen Desai as Heads of Jury

APAC 2018 Effie Awards Names Joanna Flint and Rupen Desai as Heads of Jury
The APAC Effie Awards has named Joanna Flint and Rupen Desai as the next two Heads of Jury for the 2018 Awards.

Joanna Flint is the Managing Director of Google’s Agency Business for Asia Pacific and was formerly the Managing Director for Google Singapore. Prior to Google, she held senior leadership positions at WPP, Singapore Airlines, and
British Airways’ where she led their global foray into digital- embracing digital marketing, CRM, and e-commerce.

She has authored publications, including the new path to purchase, “Winning the Zero Moment of Truth – Asia". Joanna currently sits on the Boards of the IAB and the Singapore Tourism Board.

Commenting on her appointment Joanna said, "Marketing is a critical investment line for businesses and never before has it been more challenging for agencies and marketers. I'm honoured to be appointed as a Head of Jury for the APAC Effies to evaluate and celebrate the hardest working marketing investments coming out of this digital-first region".

Rupen Desai is the Vice Chairman of Edelman across Asia Pacific, Middle East & Africa. He leads Edelman’s integrated brand practice across the region covering brand communications, digital, consumer PR and social media.

He is a strong advocate of the impact purpose-led business and creativity have on society, as well as profit.

Prior to Edelman, Rupen spent 20 years working for Lowe + Partners. He was the network’s Asia Pacific President, during which the network became a top performer in effectiveness awards. A great supporter of APAC Effie, Rupen has served as a jury member of the awards for the last four years, and is also on the APAC Effie Committee.

“The need for great work and its effectiveness can never be overstated. Brands must do more in today’s era of indifference. Today, neither attention nor trust can be bought, they need to be earned. Being able to help judge the best work of the region is both a great honour, and an even greater responsibility”, said Rupen.

The APAC Effie Awards are known globally by advertisers and agencies as the preeminent award for Marketing Effectiveness. The remaining Heads of Jury and full jury line-up will be announced progressively.

Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers

The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more

Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more

right
left
RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018 OFF THE CUFF SEES ‘SWACHH BHARAT ABHIYAN’ MAN PARAMESWARAN IYER IN CONVERSATION WITH SHEKHAR GUPTA EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS

Colors Kannada, Asianet, SUN TV and Star Maa retained the lead positions in their respective markets, according to the Week 27 data released by BARC.

The campaign establishes an emotional connect with JSW Cement’s eco-friendly cement promising longevity and durability of a home

Your weekly news roundup, a summary of some of the stories to keep an eye on