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‘In India, it is a slowdown unlike in other parts of the world’

07-March-2009
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‘In India, it is a slowdown unlike in other parts of the world’

“Let’s be clear, this downturn is going to end, and in India, it is a slowdown unlike in other parts of the world. Budgets are under pressure, but we see this as an opportunity and not a massive threat as now is the time to have an intense dialogue with our clients and explore new areas to have greater interaction and dialogue with their consumers,” say Mike Jackson, MD - Asia Pacific, MEC:Access and Stephen Li, CEO - South & S-E Asia, Mediaedge:cia.

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