Patrika group rolls out a Hindi campaign with Deepika Padukone

Patrika’s Hindi campaign was launched yesterday, and will run across various platforms and seeks to create a positive wave

by exchange4media Staff
Published - Dec 4, 2015 8:16 AM Updated: Dec 4, 2015 8:16 AM
Patrika group rolls out a Hindi campaign with Deepika Padukone

Rajasthan Patrika has launched its latest Hindi campaign featuring Deepika Padukone. She features in Print as well as in the TVC to promote and spread the importance of Hindi as a language.

Saurabh Bhandari, National Head Marketing said “The confident modern India today takes pride in its Indian identity. The popularity of Hindi and its importance cannot be undermined by anyone anymore. We are only voicing that new confident voice of young India. Hindi should be seen in a broader sense as the commonly spoken language that embraces and welcomes the new modern lingo. Hindi not only represents the tradition, but it could not be more contemporary. "

Patrika’s Hindi campaign was launched yesterday, and will run across various platforms and seeks to create a positive wave.

Watch the TVC here: https://www.youtube.com/watch?v=fiwpj8QbRvc

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