Kotak Silk celebrates Mother's Day with No One Like Mom campaign
The film also brings out the insight that mothers have always been wise savers and have therefore been ‘The Best Financial Managers of All Time’.
Kotak Silk is a programme designed for the banking and investment needs of women. At the heart of Kotak Silk is the belief that it is financial independence that can lead to real independence for women.
Conceptualized by Tonic Worldwide, the Kotak Silk #NoOneLikeMom film celebrates the spirit of motherhood and showcases how mothers fulfill the desires of their children with the savings they have accumulated. The film also brings out the insight that mothers have always been wise savers and have therefore been ‘The Best Financial Managers of All Time’. The brand film captures the emotions and is beautifully tied up in the campaign #NoOneLikeMom.
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