Internet Advertising News India CRIC
shell

Showcases inspiring real-life stories to encourage women to keep moving and chase their dreams for a better future ahead of International Women’s Day

exchange4media Staff Mar 7, 2021 10:00 AM

Catch Spices Campaign

The brand will be taking various initiatives to engage with the consumers round the year

exchange4media Staff Mar 6, 2021 4:00 PM

Sevenjackpots
flipkart

The campaign showcases the journey of three women entrepreneurs and their stories of courage, perseverance and success, as the walls around them close in - metaphorically

exchange4media Staff Mar 6, 2021 8:42 AM

Facebook campaign

Executed by Taproot Dentsu and Dentsu Webchutney, the campaign will go live in multiple languages across TV, digital, print, radio and OOH

exchange4media Staff Mar 6, 2021 7:40 AM

trell

The campaign will feature a wide array of activities featuring both female and male content creators on Trell across lifestyle categories

exchange4media Staff Mar 5, 2021 4:26 PM

levis

Industry observers note that the sector should carefully draw a line between inspiration and plagiarism

exchange4media Staff Mar 5, 2021 8:39 AM

deepika

Filmmaker Sooni Taraporevala alleged that the ad has been copied from her 2020 film Yeh Ballet

exchange4media Staff Mar 4, 2021 11:03 AM

Cannes

The Lions Live team put the spotlight on innovative new ways for brands to engage with customers

Misbaah Mansuri Mar 4, 2021 8:29 AM

aajtak

Conceptualised and directed by Pradeep Sarkar, the film highlights the importance of credibility over sensationalism

exchange4media Staff Mar 3, 2021 7:38 PM

cannes

The Lions Live presented the Lion’s guide to decoding new techniques of modern storytelling

Misbaah Mansuri Mar 3, 2021 8:02 AM

trident

Trident has released the first part of a three-part film series campaign which aims to normalise not feeling overridden by guilt while using copier paper

exchange4media Staff Mar 2, 2021 3:06 PM

Max Fashion Campaign

Envisaged by DViO Digital, this initiative will be rolled out across digital, influencer communities and on-ground workshops

exchange4media Staff Mar 2, 2021 1:05 PM

Saffola Arogyam Chyawan Amrut Awaleha TVC

TVC captures how the increased awareness in the immunity-boosting and ayurvedic remedies has led to many modern-day consumers turning towards natural ingredients

exchange4media Staff Mar 2, 2021 12:46 PM

surf excel holi

The ad shows how a little boy makes the festival of colours special for his elderly friend

exchange4media Staff Mar 2, 2021 11:16 AM

cannes lions

The first day of the event kicked off with sessions featuring industry biggies like Madonna Badger, Greg Orme, Nadja Bellan-White, Thomas Ranese, Todd Henry and Greg Hahn

Misbaah Mansuri Mar 2, 2021 8:25 AM

otrivin digital campaign

The campaign aims to cover the urban audiences of major 15 cities of India, where poor air causes the greatest number of respiratory health issues

exchange4media Staff Mar 1, 2021 6:32 PM

GroupM

Prasanth Kumar, GroupM South Asia CEO, says that while the growth rate predicted for India is quite high at 23% in 2021, the country has still not crossed 2019 levels

Naziya Alvi Rahman Mar 1, 2021 8:22 AM