Advertising News
JK Cement

The company has rolled out a new TV Campaign across the country, announcing the brand re-launch, featuring ambassador Chhutkau to further strengthen the brand’s key positioning “Deewarein Bol Uthengi”

exchange4media Staff Nov 11, 2019 5:14 PM

Paragon

The campaign features digital content artists and offers prizes worth Rs 3 lakh

exchange4media Staff Nov 11, 2019 3:51 PM

Affle

The mobile advertisement firm has registered a profit of Rs 16 crore, media reports said

exchange4media Staff Nov 11, 2019 3:42 PM

Nivea

WPP to be brand owner for Beiersdorf’s Eucerin and Hansaplast, say media reports

exchange4media Staff Nov 11, 2019 9:13 AM

Hasbro Grab and Go

The film has been created and developed by Workship Creative Solution, a Mumbai based content company

exchange4media Staff Nov 10, 2019 6:00 PM

FabAlley

The campaign aims to empower women, to help them move beyond soft talk and bring out the real conversation of leadership to the table

exchange4media Staff Nov 10, 2019 10:00 AM

Abbott Ensure

The ad film created in partnership with Leo Burnett India can be seen on various media platforms including social, digital media & e-commerce

exchange4media Staff Nov 9, 2019 4:00 PM

Edelweiss Tokio Life Insurance Organ donation campaign

The #NoMoreWaiting campaign will be a month-long drive by the company focused on debunking the false beliefs and fears around organ donation in India, urging people to step up and support the cause

exchange4media Staff Nov 9, 2019 8:56 AM

Farhan Akhtar for American Express

Developed and created by Ogilvy, the 360-degree awareness and acquisition campaign will be spread across Digital, TV, Print and outdoor

exchange4media Staff Nov 9, 2019 8:46 AM

Titan Ayushmann Khurrana

Conceptualised by Ogilvy, this will be the first campaign with brand ambassador Ayushmann Khuranna showcasing their in-house designed Signature collection

exchange4media Staff Nov 9, 2019 8:00 AM

Dominos India

The brand’s new campaign 'Dil, Dosti, Domino’s' will have a multi-media approach, says Kapil Grover, CMO, Domino’s Pizza India

exchange4media Staff Nov 9, 2019 7:44 AM

Columbia Pacific Communities TVC

The 40-second television campaign exclusively designed for the show hosted by Shahrukh Khan captures positive ageing in a new light

exchange4media Staff Nov 8, 2019 11:05 AM

Samsung OMND series

The Samsung OMN-D Series is a dual display, with screens on both sides, allowing retailers to maximize messaging

exchange4media Staff Nov 7, 2019 6:25 PM

Prakash Purab

The Punjab government aims at reaching the masses for higher participation in memory of Sri Guru Nanak Dev at the celebration organized in Sultanpur Lodhi, Punjab

exchange4media Staff Nov 7, 2019 3:37 PM

Diwali

Expected to close on a growth rate in the single digit, the country’s biggest festival came as a saviour for the industry struggling due to a slowdown in the economy

Naziya Alvi Rahman Nov 7, 2019 9:07 AM

Laqshya

OMI used its in-house proprietary tool ‘SHARP’ to arrive at the apt TG touchpoints that will help propagate the brand’s message

exchange4media Staff Nov 6, 2019 4:16 PM

times ooh

Times OOH leveraged on its network of over 200 digital screens at the airport; Diwali festival was sponsored by Amstrad, Amazon, Sony, Godrej Interio and Van Heusen

exchange4media Staff Nov 6, 2019 12:54 PM

Veet Men

Pankaj Duhan, Chief Marketing Officer, Reckitt Benckiser Health South Asia, talks about the growth of the men's grooming segment, the brand's marketing strategy, target audience and more

Shreshtha Verma Nov 6, 2019 11:23 AM