Advertising News
TuharVyas

Vyas, President, Growth and Transformation, GroupM South Asia, spoke to e4m about the challenges faced by media agencies and more

Ruhail Amin Jul 28, 2020 9:03 AM

yipee

The TVC will run across all popular GEC channels in the country in six languages

exchange4media Staff Jul 27, 2020 4:55 PM

The Man Company

The ad is in line with the company's philosophy of sparking conversations on what it means to be a man in modern times

exchange4media Staff Jul 27, 2020 4:33 PM

Tanishq

Conceptualized by Tanishq and WYP Brand Solutions, the film equates a brother-sister bond to a nurse-patient relationship

exchange4media Staff Jul 27, 2020 12:31 PM

e4m Creative Zone with Pallavi Chakravarty, ECD, Taproot Dentsu

In today's e4m Creative Zone, Chakravarti, Executive Creative Director, Taproot Dentsu, shares ad production hacks during the lockdown and how remote shooting has made casting more diverse

Misbaah Mansuri Jul 27, 2020 8:54 AM

mint

New campaign initiated to urge the consumers to ‘freshen up’ behind the mask

exchange4media Staff Jul 26, 2020 10:00 AM

Chandrika

The TVC focuses on the germ protection properties of the Chandrika Ayurvedic Soap

exchange4media Staff Jul 25, 2020 2:00 PM

Crayons

The campaign #SabKuchJoDilChahe has been launched with a digital film that was released by popular travel and lifestyle influencers like Prakrati Varshney, Dev and Radhika Sharma

exchange4media Staff Jul 25, 2020 9:18 AM

Allen Solly

The brand along with Ogilvy Bengaluru has created a video capturing slice-of-life situations and habits of people, now common around us

exchange4media Staff Jul 25, 2020 9:11 AM

poker

The campaign has three films featuring Dhoni enjoying a game of poker with three unique personalities

exchange4media Staff Jul 25, 2020 9:06 AM

madison

The agency has the highest market share of 11.1% among the top 10 leading indepenent agencies of the world

exchange4media Staff Jul 23, 2020 3:48 PM

impact

Agnello Dias, Arun Iyer, Anushka Sen, Punit Malhotra and Anshuman Chakravarty discuss the way forward to ensure the ad/film production industry doesn't suffer due to coronavirus pandemic

exchange4media Staff Jul 23, 2020 8:54 AM

tarun rai

Guest Column: As WFH becomes a more ‘permanent’ way of working, Tarun Rai, Chairman & Group CEO, Wunderman Thompson, South Asia lists the measures industry leaders should consider for the near future

Tarun Rai Jul 23, 2020 8:23 AM

TAM ads

A comparison with Week 28 shows the number of new brands has also increased by 8%, with WhatsApp leading among the fresh names

exchange4media Staff Jul 23, 2020 8:12 AM

BYJU'S

Also launches two new TVCs with existing brand ambassador, Mahesh Babu, for the AP & Telangana region

exchange4media Staff Jul 22, 2020 12:22 PM