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Dainik Bhaskar Digital assigns creative duties to Mandate Consulting

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Dainik Bhaskar Digital assigns creative duties to Mandate Consulting

Dainik Bhaskar Digital Division has signed on Mandate Consulting as its creative agency. Mandate will be working on invigorating the creative course for a bouquet of news and content portal brands that currently have more than 400 million monthly page-views and 11 million unique visitors per month.

Confirming the news, Kaustuv Chatterji, Head - Marcom & Brands, Dainik Bhaskar Digital Division said, “We have empanelled Mandate Consulting as our creative agency as this year is very important for the Dainik Bhaskar Digital Group. We have a number of launches lined up and hence, we expect a lot of new generation creative work from Mandate Consulting.”

Commenting on the win, Rohit Manchanda, Managing Partner, Mandate Consulting said, “The challenge and satisfaction is doubled when you work for a media brand, especially of the size of Dainik Bhaskar. It will be a privilege working with such an intellectual and wonderful team.”


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The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)