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Godfrey Phillips India appoints Ignitee Digital for their bravery initiative

22-February-2011
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Godfrey Phillips India appoints Ignitee Digital for their bravery initiative

Godfrey Philips India has appointed Ignitee Digital Solutions as their official digital media agency. Ignitee Digital Solutions will be involved in running an extensive social media campaign called BeBrave for Godfrey Phillips Bravery, the renowned CSR initiative of Godfrey Phillips India. Apart from the social media campaign Ignitee will also be involved in revamping the website and search engine optimisation activities. For more details log on to bebrave.in.

Speaking on the occasion Harmanjit Singh, General Manager, Corporate Affairs, Godfrey Philips India, said, “We wanted to partner with an agency who not only understands our business but also our values, vision and mission. Ignitee Digital Solutions understood our requirements, it was our obvious choice to get them on-board. With the passion and zeal put forward by Ignitee, we are sure that this partnership will be huge success for us.”

Atul Hegde, CEO, Ignitee Digital Solutions Pvt Ltd, said, “We are extremely proud to be associated with the bravery initiative by Godfrey Phillips India. The bravery awards has a glorious tradition and we are glad that Ignitee has been chosen to take this property onto social media. We look forward to transforming the Be Brave initiative into a movement.”
 

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