Nucleus bags PR Mandate for Zolostays

The company already has prestigious clients such as Unibic, Baggit, MediaCom and Right Horizons on its roster.

Airtel bigotry controversy: Did the telecom giant just make things worse?

Communication experts say that the recent Airtel controversy on Twitter is a lesson for consumer-facing brands to rejig their customer support and mak...

Race 3 - Gain or Loss for Brands?

The movie has been trashed by critics and movie-goers alike. We find out how this dents the brands associated with the movie.

Father-son duo, Ashish and Abhinay Bhasin of DAN, bond over chess

Lokmat and exchange4media celebrate Father's Day with an initiative to reveal the other side of media veterans, this time from their children's perspe...

Pradeep Parameswaran named Uber President of India and South Asia

Parameswaran joined Uber in January 2017 before which he was CEO of Den Networks

Dangal director joins hands with KV Sridhar for short film

The film for girls' empowerment is for Building Blocks Group

CCS to do branding for Ajay Devgn's Upcoming Cinema Chain

Will be providing NY Cinemas with brand consulting and design, interior styling and marketing strategy

Criteo Report: Thailand is most preferred summer holiday destination for Indians

Indian travel sites saw more than 50% sales in the last week of May, during the summer season

Adidas wakes up entire neighbourhood to celebrate football

Carat, Posterscope team up to create buzz around FIFA World Cup 2018

Virat Kohli and Puma take a stride towards fitness with the COAP Play Wagon

In an endeavour by Virat and Puma to make every Indian adopt a fit and active lifestyle, from now on, the 18th of every month will witness the travell...

We expect 25-30% sales from Tier 2-3 cities in next two years: CEO, Bombay Dyeing

The leading home decor brand plans to set up 100 new stores in Tier 2 and Tier 3 cities

Netmeds to be Title Sponsor for India Tour of Ireland T20I

The series will be called Netmeds Cup Ireland vs India T20 Series 2018

LinkedIn introduces Carousel Ads, encourages B2B marketers to bring brand stories to life

With carousel ads, you can tell a deeper story, showcase multiple offerings at once, feature a single offering in depth, and share industry insights.

Sunil Chhetri joins StarPick as the Brand Ambassador for World Cup Football 2018

The platform will now engage with football fans to enable them to use their skills to build and own their teams on the platform and be a part of the e...

Innocean creates Kia Motors India’s first Football Music Video “Two Little Feet”

A power-packed football music video created by Innocean Worldwide India, titled "Two Little Feet" which captures the passion for football among kids,...

5Paisa.com kicks off #InvestLikeAPro campaign

The campaign is built around 5Paisa.com’s positioning as the only broker that doesn’t charge brokerage, but just a flat fee of Rs 10 so that the custo...

Music Video Launched For Two Indian Kids Being Chosen As Official Match Ball Carriers At FIFA World Cup 2018

The video is titled ‘Two Little Feet’ to salute the two young boys- Rishi Tej and Nathania John K

Lodestar UM appoints Anita Devraj Mookerjee as South Head

Mookerjee will lead the agency’s focus on strategic media planning, technology, data, content and ROI driven solutions

BARC Week 23: Amazon India enters Top 10 Advertisers List at No.4

Lizol continued to reign the top spot in BARC’s Top 10 Brands for Week 23 (June 2-8, 2018)

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