Home >> Advertising >> Article

Jagran Prakashan leads Publisher ABBYs with 2 Golds, 5 Silvers and 2 Bronze

07-April-2017
Font Size   16
Jagran Prakashan leads Publisher ABBYs with 2 Golds, 5 Silvers and 2 Bronze

Goafest 2017, one of India’s most-respected advertising, media and marketing convention, kicked off today with some of the most prominent names of the advertising and media industry marking their presence at the annual event. At the Publisher ABBYs announced today, Jagran Prakashan won the most number of metals: 2 Gold, 5 Silver and 2 Bronze. The 2 Golds were for the work done on Dainik Jagran- ‘A Newspaper Galvanizes Communities to Revive 4000+ Lakes’ under the best promotion of a CSR activity initative in traditional or online space category and also for ‘Crowdsourcing Imagination to Create the Newspaper of the Future by the Future’ under the best brand innovation in newspapers printed or online category.

Dainik Bhaskar Group too won 2 Gold metals for ‘Dainik Bhaskar: Zidd Karo Duniya Badlo’ under best marketing of a printed newspaper/edition category and ‘Dainik Bhaskar: Zidd Karo Duniya Badlo campaign’ under the best use of mobile/digital by a newspaper category.

HT Media won a Bronze for ‘HT GIFA’ under the best marketing of a printed newspaper/edition category. Matrubhumi Printing & Publishing won a Gold and two Silvers.

RK Swamy BBDO won a Gold under best publishing brand activation category for ‘HT Kala Ghoda  Arts Festival’.

Malayala Manorama won a Bronze for Kunjikaruthal under the best promotion of a CSR initiative in traditional or online space category.

To see full results, view table below:

Creative ABBY Awards - 2017
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
 
Category Name Category Entry No. Brand Title / Caption Organization Metal
Publishers Cat 1 : Best marketing of a printed newspaper / edition 4 Hindustan Times HT GIFA HT Media Ltd. Bronze
Publishers Cat 1 : Best marketing of a printed newspaper / edition 8 Dainik Jagran A Newspaper demonstrates its philosophy through Real Action Jagran Prakashan Ltd Bronze
Publishers Cat 1 : Best marketing of a printed newspaper / edition 9 Dainik Jagran A Newspaper on a Mission to restore a City's Pride Jagran Prakashan Ltd Silver
Publishers Cat 1 : Best marketing of a printed newspaper / edition 24 Dainik Bhaskar Dainik Bhaskar, Zidd Karo Duniya Badlo DAINIK BHASKAR GROUP Gold
Publishers Cat 2 : Best marketing of a printed magazine 3 Mathrubumi Yatra Yatra TVC Mathrubhumi Printing & Publishing Co Ltd Gold
Publishers Cat 2 : Best marketing of a printed magazine 4 Mathrubhumi Arogyamasika Arogyamaski TVC Mathrubhumi Printing & Publishing Co Ltd Silver
Publishers Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space 6 Dainik Jagran A Newspaper on a Mission to restore a City's Pride Jagran Prakashan Ltd Silver
Publishers Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space 10 Dainik Jagran A newspaper galvanizes communities to revive 4000+ Lakes Jagran Prakashan Ltd Gold
Publishers Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space 13 Dainik Jagran No more "Going to the Jungle" Jagran Prakashan Ltd Silver
Publishers Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space 19 Sakal Agrowon Agrowon Sarpanch Mahaparishad - Initiative of Empowering Agri Centric Rural Economy Sakal Agrowon Bronze
Publishers Cat 3 : Best promotion of a CSR / Cause related Marketing initiative in traditional or online space 20 Malayala Manorama Kunjikaruthal malayala manorama Bronze
Publishers Cat 6 : Best brand innovation in newspapers printed or online 1 Dainik Jagran Crowdsourcing Imagination to Create the newspaper of the Future by the Future Jagran Prakashan Ltd Gold
Publishers Cat 10 : The most creative cover design for a printed magazine 5 Mathrubhumi Yathra Jungle Safari Special cover story Mathrubhumi Printing & Publishing Co Ltd Silver
Publishers Cat 10 : The most creative cover design for a printed magazine 6 CHITRALEKHA BEHIND THE MASK Chitralekha Group. Silver
Publishers Cat 10 : The most creative cover design for a printed magazine 8 CHITRALEKHA POLLUTION CHOKES!!! Chitralekha Group. Gold
Publishers Cat 11 : Best use of mobile / digital by a newspaper 1 Dainik Bhaskar Group Dainik Bhaskar, Zidd karo Duniya Badlo Campaign DAINIK BHASKAR GROUP Gold
Publishers Cat 12 : Best Publishing Brand Activation 5 Dainik Jagran A Newspaper demonstrates its philosophy through Real Action Jagran Prakashan Ltd Bronze
Publishers Cat 12 : Best Publishing Brand Activation 10 Dainik Jagran A newspaper galvanizes communities to revive 4000+ Lakes Jagran Prakashan Ltd Silver
Publishers Cat 12 : Best Publishing Brand Activation 13 Dainik Jagran No more "Going to the Jungle" Jagran Prakashan Ltd Silver
Publishers Cat 12 : Best Publishing Brand Activation 20 Sakal Agrowon Agrowon Samwad - A Pure Farm to Farm Develpment Drive Sakal Agrowon Bronze
Publishers Cat 12 : Best Publishing Brand Activation 26 HT Media HT Kala Ghoda Arts Festival R K Swamy BBDO Gold

In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.

Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer

Tim Castree is all praises for his team in India and trusts it to be a result of “an excellent execution of agency’s global strategy” headed by Kartik Sharma

Siddharth Dabhade says Criteo’s technology allows brands to engage with shoppers, create relevant experience on retail apps, thereby driving sales and profits

right
left
EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES MARK TULLY, OTHER JOURNALISTS HONOURED BY MUMBAI PRESS CLUB AT ANNUAL REDINK AWARDS TALENTED YOUNGSTERS GET TO PRESENT THEIR WORK BEFORE STALWARTS IN THE AD INDUSTRY INDIA RADIO FORUM 2018 RECOGNIZES EXCELLENCE IN RADIO INDUSTRY OFF THE CUFF HAS JOURNALIST ARUN SHOURIE IN CONVERSATION WITH SHEKHAR GUPTA IN MUMBAI IAA HOSTS FIRST INDIAA REGIONAL AWARDS (TELUGU) IN HYDERABAD BREAK THE CEILING TOUCH THE SKY 2018 SEES OVERWHELMING INDUSTRY PARTICIPATION 10TH EDITION OF ABC EUREKA AWARDS IN MUMBAI CELEBRATES WORK OF PARTNER AGENCIES EMINENT JURY PICKS LOUDEST’S 100 MOST POWERFUL INDIAN MUSIC BUSINESS LEADERS MODE LOFT BY SABGROUP LAUNCHES SIGNATURE MENSWEAR POWER DRESSING CLOTHING LINE TOP MARKETERS DISCUSS ART AND SCIENCE OF EFFECTIVE LISTENING @PITCH CMO SUMMIT 2018, DELHI

Guest Column: Co-founder & Strategy Director at Reptile FX dissects the endless possibilities of how an explainer video can meet various communication objectives

‘Do What Moves You’ campaign aims to shine a spotlight on the brand’s belief in the power of self-expression

Mathrubhumi Media School will offer PG diploma courses in print & broadcast journalism