| |
|
Reporting
Units |
|
|
All |
Amritsar |
Jalandhar |
Ludhiana |
Rest
of Punjab |
Est.
Individuals ('000s)
|
(000s)
|
6499
|
812
|
579
|
1116
|
3992 |
English
Dailies
|
Col
%
|
7 |
10.3
|
5.9
|
9.3
|
5.8 |
English
Magazines
|
Col
%
|
5 |
7 |
7.2 |
7.1
|
3.6 |
English
Publication
|
Col
%
|
9.1 |
12.7 |
10.6
|
12.4
|
7.2 |
Hindi
Dailies
|
Col
%
|
39.3
|
48
|
50.5
|
49.8
|
33 |
Hindi
Magazines
|
Col
%
|
9 |
11.7
|
10.2
|
14.7
|
6.7 |
Hindi
Publication
|
Col
%
|
41 |
50.4
|
51.3
|
52.4
|
34.3 |
Gujarati
Dailies
|
Col
%
|
-
|
- |
- |
- |
- |
Gujarati
Magazines
|
Col
%
|
-
|
- |
- |
- |
- |
Gujarati
Publication
|
Col
%
|
-
|
- |
- |
- |
- |
Tamil
Dailies
|
Col
%
|
-
|
- |
- |
- |
- |
Tamil
Magazines
|
Col
%
|
-
|
- |
- |
- |
- |
Tamil
Publication
|
Col
%
|
-
|
- |
- |
- |
- |
Local
language Dailies
|
Col
%
|
22.1 |
19.3
|
14.7
|
14.4
|
25.9 |
Local
language Magazines
|
Col
%
|
-
|
- |
- |
- |
- |
Local
language Publication
|
Col
%
|
22.1 |
19.3
|
14.7 |
14.4 |
25.9 |
English
+ Hindi Dailies
|
Col
%
|
41.7
|
51.5
|
51.4
|
52.5
|
35.3 |
English
+ Hindi Magazines
|
Col
%
|
11.2
|
14.4
|
13
|
16.9
|
8.7 |
English
+ Hindi Publication
|
Col
%
|
42.9
|
52.8
|
52.1
|
54.2
|
36.5 |
English
+ Gujarati Dailies
|
Col
%
|
7
|
10.3
|
5.9
|
9.3
|
5.8 |
English
+ Gujarati Magazines
|
Col
%
|
5 |
7
|
7.2
|
7.1
|
3.6 |
English
+ Gujarati Publication
|
Col
%
|
9.1 |
12.7
|
10.6
|
12.4
|
7.2 |
English
+ Tamil Dailies
|
Col
%
|
7 |
10.3
|
5.9
|
9.3
|
5.8 |
English
+ Tamil Magazines
|
Col
%
|
5 |
7
|
7.2
|
7.1
|
3.6 |
English
+ Tamil Publication
|
Col
%
|
9.1 |
12.7
|
10.6
|
12.4
|
7.2 |
English
+ Local language Dailies
|
Col
%
|
27.1
|
27.5
|
18.6
|
21.8
|
29.7 |
English
+ Local language Magazines
|
Col
%
|
5 |
7
|
7.2
|
7.1
|
3.6 |
English
+ Local language Publication
|
Col
%
|
28.4
|
29.4
|
22.4
|
23.9
|
30.4 |
Hindi
+ Gujarati Dailies
|
Col
%
|
39.3
|
48
|
50.5
|
49.8
|
33 |
Hindi
+ Gujarati Magazines
|
Col
%
|
9 |
11.7
|
10.2
|
14.7
|
6.7 |
Hindi
+ Gujarati Publication
|
Col
%
|
41 |
50.4
|
51.3
|
52.4
|
34.3 |
Hindi
+ Tamil Dailies
|
Col
%
|
39.3
|
48
|
50.5
|
49.8
|
33 |
Hindi
+ Tamil Magazines
|
Col
%
|
9 |
11.7
|
10.2
|
14.7
|
6.7 |
Hindi
+ Tamil Publication
|
Col
%
|
41 |
50.4
|
51.3
|
52.4
|
34.3 |
Hindi
+ Local language Dailies
|
Col
%
|
51.8 |
58.7
|
57.7
|
57.3
|
47.9 |
Hindi
+ Local language Magazines
|
Col
%
|
9 |
11.7
|
10.2
|
14.7
|
6.7 |
Hindi
+ Local language Publication
|
Col
%
|
52.5 |
59.8
|
58.2
|
59.3
|
48.3 |
Gujarati
+ Tamil Dailies
|
Col
%
|
-
|
- |
- |
- |
- |
Gujarati
+ Tamil Magazines
|
Col
%
|
-
|
- |
- |
- |
- |
Gujarati
+ Tamil Publication
|
Col
%
|
-
|
- |
- |
- |
- |
Gujarati
+ Local language Dailies
|
Col
%
|
22.1 |
19.3
|
14.7
|
14.4
|
25.9 |
Gujarati
+ Local language Magazines
|
Col
%
|
-
|
- |
- |
- |
- |
Gujarati
+ Local language Publication
|
Col
%
|
22.1
|
19.3 |
14.7 |
14.4 |
25.9 |
Tamil
+ Local language Dailies
|
Col
%
|
22.1
|
19.3 |
14.7 |
14.4 |
25.9 |
Tamil
+ Local language Magazines
|
Col
%
|
- |
- |
- |
- |
- |
Tamil
+ Local language Publication
|
Col
%
|
22.1
|
19.3
|
14.7
|
14.4
|
25.9 |
Any
Daily
|
Col
%
|
53.4 |
61.2
|
58.2
|
59.4
|
49.4 |
Any
Magazine
|
Col
%
|
11.2 |
14.4
|
13
|
16.9
|
8.7 |
Any
Publication
|
Col
%
|
53.8
|
61.4
|
58.5
|
60.2
|
49.8 |
