| |
|
Reporting
Units |
|
|
All |
Amritsar |
Jalandhar |
Ludhiana |
Rest
of Punjab |
Est.
Individuals ('000s)
|
(000s)
|
|
|
|
|
|
| Press |
Col
%
|
53.8 |
61.4 |
58.5 |
60.2
|
49.8 |
TV
|
Col
%
|
85.4 |
94.7 |
89.4 |
86.1 |
82.7 |
| Satellite |
Col
% |
49.4 |
66.3 |
45.5 |
68.5 |
41.2 |
| Radio |
Col
%
|
2.5 |
1.8 |
3.3 |
3.1 |
2.3 |
| Cinema |
Col
%
|
27.1 |
22.2 |
28.8 |
39.4 |
24.4 |
| Press
+ TV |
Col
%
|
88.1 |
95.5 |
92.3
|
89.8 |
85.4 |
| Press
+ Satellite |
Col
%
|
69.4 |
82.3 |
70.8 |
79.8 |
63.6 |
| Press
+ Radio |
Col
%
|
54.3 |
61.5 |
59.3 |
61.1 |
50.2 |
| Press
+ Cinema |
Col
%
|
62.6 |
66 |
68.4 |
73 |
58.2 |
| TV
+ Satellite |
Col
%
|
85.4 |
94.7 |
89.4 |
86.1 |
82.7 |
| TV
+ Radio |
Col
%
|
85.7 |
94.7 |
90 |
86.5 |
83.1 |
| TV
+ Cinema |
Col
%
|
87.8 |
95.3 |
92.1 |
90.5 |
84.9 |
| Satellite
+ Radio |
Col
%
|
50.7 |
66.9 |
47 |
69.6 |
42.6 |
| Satellite
+ Cinema |
Col
%
|
60.5 |
72.1 |
58.3 |
78.8 |
53.4 |
| Radio
+ Cinema |
Col
%
|
28.5 |
23.8 |
31.1 |
40.6 |
25.7 |
| Press
+ TV + Satellite |
Col
%
|
88.1 |
95.5 |
92.3 |
89.8 |
85.4 |
| Press
+ TV + Radio |
Col
%
|
88.3 |
95.5 |
92.8 |
90.2 |
85.6 |
| Press
+ TV + Cinema |
Col
%
|
89.7 |
95.8 |
93.9
|
92.5
|
87 |
| Press
+ Satellite + Radio |
Col
%
|
69.8
|
82.5 |
71.5 |
80.7 |
63.9 |
| Press
+ Satellite + Cinema |
Col
%
|
74.5 |
84.3 |
77.1 |
85.9 |
69 |
| Press
+ Radio + Cinema |
Col
%
|
62.9 |
66.2 |
68.9 |
73.3 |
58.5 |
| TV
+ Satellite + Radio |
Col
%
|
85.7
|
94.7 |
90 |
86.5 |
83.1 |
| TV
+ Satellite + Cinema |
Col
%
|
87.8
|
95.3 |
92.1 |
90.5 |
84.9 |
| TV
+ Radio + Cinema |
Col
%
|
88.1
|
95.3 |
92.4 |
90.6 |
85.2 |
| Satellite
+ Radio + Cinema |
Col
%
|
61.4
|
72.8 |
59.5 |
79.2 |
54.4 |
| Press
+ TV + Satellite + Radio |
Col
%
|
88.3
|
95.5 |
92.8 |
90.2 |
85.6 |
| Press
+ TV + Satellite + Cinema |
Col
%
|
89.7
|
95.8 |
93.9 |
92.5 |
87 |
| Press
+ TV + Radio + Cinema |
Col
%
|
89.8
|
95.8 |
94.2 |
92.6 |
87.2 |
| Press
+ Satellite + Radio + Cinema |
Col
%
|
74.8
|
84.5 |
77.4 |
86.2 |
69.3 |
| TV
+ Satellite + Radio + Cinema |
Col
%
|
88.1
|
95.3 |
92.4 |
90.6 |
85.2 |
| All
media |
Col
%
|
89.8
|
95.8 |
94.2 |
92.6 |
87.2 |
