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Radio Frequency - Number of days in a week | Radio Listenership by Daypart - Weekdays | Radio Time Spent - Weekdays

	Radio  TOP
	Radio Frequency - Number of days in a week
		Never	Low	Medium	High
		(000s)	(000s)	(000s)	(000s)
	All	34806	168	531	2123
Sex
	Male	17972	116	438	1516
	Female	16834	54	92	607
Age Group
	.12-14	3619	29	31	130
	15-19	5130	51	91	298
	20-24	4598	7	40	320
	25-34	7506	28	128	476
	35-44	5370	14	71	454
	45-54	3596	1	96	191
	55+	4987	37	76	253
Occupation
	[Urban]Unskilled Worker	1160	9	11	46
	[Urban]Skilled Worker	1007	5	12	72
	[Urban]Petty Trader	489	3	9	21
	[Urban]Shop Owner	784	2	4	49
	[Urban]Businessman/Industrialist	177	1	2	10
	[Urban]Self-employed Professional	21	0	0	3
	[Urban]Clerk/Salesman	482	4	17	39
	[Urban]Supervisory level	181	1	5	15
	[Urban]Officer/Executive - Junior	96	1	4	9
	[Urban]Officer/Executive - Middle/Senior	53	1	3	10
	[Rural]Owner Farmer	3503	16	199	416
	[Rural]Leased Farmer	230	9	0	27
	[Rural]Agricultural Worker	796	8	0	43
	[Rural]Owner of livestock	35	0	0	5
	[Rural]Owner of fisheries	-	0	0	0
	[Rural]Owner of poultry	-	0	0	0
	[Rural]Unskilled Labour (other than agriculture)	2051	0	19	119
	[Rural]Artisan/Skilled Labour	945	0	28	40
	[Rural]Shop/Trade	588	0	8	106
	[Rural]Postman	7	0	0	0
	[Rural]Teacher	78	0	0	8
	[Rural]Doctor	39	0	8	9
	[Rural]Service (Rural-in any village)	104	0	0	18
	[Rural]Service (Urban)	260	0	8	35
	Not Working	14726	20	90	515
	Student	6532	83	91	427
	Retired	463	1	10	79
Education
	Illiterate	12362	25	120	398
	Literate but no formal schooling	402	1	11	31
	School-Upto 4th Standard	1053	0	29	72
	School-5th to 9th Standard	11567	73	156	796
	SSC/HSC	7146	47	143	558
	Some college (incl. Diploma) but not graduate	814	19	15	148
	Graduate/Post Graduate-General	1368	5	46	107
	Graduate/Post Graduate-Professional	95	0	12	13
Reporting Units
	Amritsar	751	1	1	9
	Chandigarh	578	10	9	29
	Faridabad	699	6	6	64
	Ludhiana	1014	3	3	28
	Rest of Haryana	12280	139	340	1218
	Rest of Punjab	15581	8	55	337
	Himachal Pradesh	3904	2	116	437
SCR
	Haryana	4104	40	67	295
	Punjab - Punjab Plains	2532	3	13	57
	Punjab - Bisht Doab (Beas, Sutlej & E.Punjab Plains)	3431	8	16	82
	Chandigarh	578	10	9	29
	Himachal Pradesh - Himachal	420	2	7	44
	SCR Rural	23742	105	417	1614
Pop Strata
	40 lakh+ towns	-	0	0	0
	10-40 lakh towns	2464	12	11	102
	5-10 lakh towns	1106	11	11	46
	1-5 lakh towns	3611	25	48	215
	50000-1 lakh towns	1158	7	7	35
	Below 50000 towns	2725	9	38	109
	5000+ villages	4395	15	66	240
	1000-5000 villages	13609	76	296	1001
	Below 1000 villages	5738	15	55	374
SEC
	A1	344	1	9	33
	A2	651	7	5	40
	B1	883	8	15	55
	B2	1282	11	8	69
	C	2633	17	25	121
	D	2255	8	21	97
	E1	995	5	14	37
	E2	2022	7	16	56
	R1	619	7	21	65
	R2	3611	12	109	401
	R3	9462	58	137	757
	R4	10050	29	150	391
Urban/Rural
	Urban	11064	63	113	508
	Rural	23742	105	417	1614

	Radio Listenership by Daypart - Weekdays TOP
		Early morning	Late morning	Afternoon	Early evening	Late evening	Night	Late night	Do not watch
		(000s)	(000s)	(000s)	(000s)	(000s)	(000s)	(000s)	(000s)
	All	1476	470	666	889	1495	273	16	72
Sex
	Male	1105	338	475	671	1177	238	15	54
	Female	371	132	191	218	318	35	1	18
Age Group
	.12-14	67	22	28	60	107	-	-	19
	15-19	162	62	79	159	217	49	3	29
	20-24	221	124	112	165	172	48	2	1
	25-34	330	88	223	142	350	65	5	10
	35-44	296	107	124	174	292	82	6	5
	45-54	187	27	53	104	136	19	-	1
	55+	213	39	47	85	221	9	0	6
Occupation
	[Urban]Unskilled Worker	43	4	14	20	38	10	4	4
	[Urban]Skilled Worker	47	25	22	14	53	20	5	3
	[Urban]Petty Trader	20	9	5	7	12	6	-	2
	[Urban]Shop Owner	27	17	23	20	22	11	-	-
	[Urban]Businessman/Industrialist	8	2	1	5	5	2	-	1
	[Urban]Self-employed Professional	2	2	2	2	1	-	-	-
	[Urban]Clerk/Salesman	24	4	10	15	18	10	2	3
	[Urban]Supervisory level	9	-	3	6	9	8	1	-
	[Urban]Officer/Executive - Junior	13	1	2	0	7	2	-	-
	[Urban]Officer/Executive - Middle/Senior	9	0	1	4	4	3	-	-
	[Rural]Owner Farmer	415	113	198	202	369	55	-	6
	[Rural]Leased Farmer	3	4	21	4	3	9	-	-
	[Rural]Agricultural Worker	51	-	17	17	42	-	-	-
	[Rural]Owner of livestock	-	-	-	5	5	-	-	-
	[Rural]Owner of fisheries	-	-	-	-	-	-	-	-
	[Rural]Owner of poultry	-	-	-	-	-	-	-	-
	[Rural]Unskilled Labour (other than agriculture)	36	11	16	47	84	-	-	-
	[Rural]Artisan/Skilled Labour	46	10	8	32	60	-	-	-
	[Rural]Shop/Trade	59	57	51	25	81	34	-	-
	[Rural]Postman	-	-	-	-	-	-	-	-
	[Rural]Teacher	-	-	-	-	8	8	-	-
	[Rural]Doctor	-	9	-	-	8	-	-	-
	[Rural]Service (Rural-in any village)	8	-	-	9	18	-	-	-
	[Rural]Service (Urban)	30	-	-	-	35	-	-	-
	Not Working	324	131	165	195	274	30	-	4
	Student	239	57	99	245	299	58	3	47
	Retired	64	16	8	14	41	6	0	-
Education
	Illiterate	288	31	105	165	314	14	1	7
	Literate but no formal schooling	30	2	22	11	30	2	-	-
	School-Upto 4th Standard	57	4	4	2	76	15	-	-
	School-5th to 9th Standard	491	209	255	369	564	95	1	43
	SSC/HSC	390	167	195	214	364	91