Zee’s 24-hour dedicated Punjabi religious channel – Khalsa – is all set for launch on the tube by the second or third week of September, 2005. ETC Network had announced the channel’s launch plan last year.
ETC Networks’ Director, Finance, Vikas Gupta, said, “We are set to launch the religious channel Khalsa by the end of next month. The entire team is excited and looking forward to the launch.”
Khalsa will be the third Punjabi language channel from the Zee Network alongwith ETC Channel Punjabi and Zee Punjabi. It would help in spreading the message of the Sikh Gurus to a worldwide audience so as to enlighten them in great detail about the world’s youngest religion, which preaches a scientific way of living in harmony with nature.
The channel is also scheduled to telecast live Gurbani from the Golden Temple and feature programmes like Katha, Kirtan, Kavi Darbars and speeches along with documentaries on Sikh saints.
The channel’s launch has been delayed as Zee could obtain the permission to uplink only last week. Khalsa channel will also be simultaneously available in the UK on the Alpha Etc Punjabi band.