Top Story


Home >> Media - TV >> Article

Zee News signs Jaspal Bhatti for poll spoof

Font Size   16
Zee News signs Jaspal Bhatti for poll spoof

Humour and satire are new elements that have crept into television poll programming in the run-up to the Lok Sabha elections. Close on the heels of Aaj Tak introducing ‘JBC’, a fun programme on politics presented by Jaaved Jafri, Zee News has roped in popular TV satirist Jaspal Bhatti to do a short daily spoof on elections.

Bhatti told exchange4media that the humour show 'Khabar Tadka--Chunav Ki Bhatti Se' will be on the lines of his popular short take 'Ulta Pulta' that was aired on Doordarshan in the 1990's. "The 3-minute programme will showcase an array of my typical humour in the form of funny comment on daily political happenings related to elections, supported by satirical skits," Bhatti said.

He has done similar programming in the past. For instance, he had done a humour show 'Namaskar Bhai Namaskar' featuring stand-up comedy, public interaction and parody for the earlier version of DD News. His poll show 'Jeetega Bhai Jeetega’ laced with election spoofs and skits on DD National too had generated widespread interest.

According to Bhatti, 'Khabar Tadka--Chunav Ki Bhatti Se' will be aired on Zee News from February 23. The daily show will have repeats in the day and a weekly capsule will be shown on the weekend.

Zee News Group Director, Laxmi Goel, when asked about the show, said the endeavour is to bring relief to the otherwise heavy content that marks election programming. He added that the show 'Khabar Tadka--Chunav Ki Bhatti Se' will run right through the Lok Sabha elections period.

( First run on the site at 2:45 PM on February 18, 2004)


We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The awards which saw over 816 entries were adjudged by a distinguished jury of around 211 industry leaders through intensive judging sessions across the country

22feet Tribal Worldwide to handle digital marketing while DDB MudraMax to handle on-ground promotions, venue management and logistics management

While market charges access fee to provide HD channels, DishTV will now give the access to popular HD channels to all subscribers