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Zee Kannada launches unique spiritual show

Zee Kannada launches unique spiritual show

Author | exchange4media Chennai Bureau | Saturday, Apr 14,2007 9:09 AM

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Zee Kannada launches unique spiritual show

Zee Kannada, which has to its credit a bunch of unique shows, is coming with yet another show called ‘Sandhyaaradhane’. This new concept, touted as the first-of-its-kind in India television space, offers the viewers a chance to conduct ‘pooja’ in their names or for their loved ones, at places of worship, while still in the comfort of their homes.

According to press release, the venue details will be announced on the channel and people interested in getting the rituals done can call in and give the required details. The special team from the channel would get special rituals done in their names. A crew from the channel would visit a temple/church/mosque, as desired, and conduct the rituals.

The best part of the programme is that this would be shown live everyday from 6 pm to 6.30 pm. The anchor of the show would begin the episode by informing the viewers about the importance of the chosen religious spot of the day and the location, and then get the rituals performed on behalf of hundreds of people.

“This unique programme is a facilitator between God and devotees. It provides a distinctive alternative for those who are unable to visit their place of worship and offer pooja, for any reason. Zee Kannada will do it for them,” said Anup Chandrasekharan, Business Head, Zee Kannada.

Tags: e4m

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