Top Story

e4m_logo.png

Home >> Media - TV >> Article

Zee Kannada launches unique spiritual show

14-April-2007
Font Size   16
Zee Kannada launches unique spiritual show

Zee Kannada, which has to its credit a bunch of unique shows, is coming with yet another show called ‘Sandhyaaradhane’. This new concept, touted as the first-of-its-kind in India television space, offers the viewers a chance to conduct ‘pooja’ in their names or for their loved ones, at places of worship, while still in the comfort of their homes.

According to press release, the venue details will be announced on the channel and people interested in getting the rituals done can call in and give the required details. The special team from the channel would get special rituals done in their names. A crew from the channel would visit a temple/church/mosque, as desired, and conduct the rituals.

The best part of the programme is that this would be shown live everyday from 6 pm to 6.30 pm. The anchor of the show would begin the episode by informing the viewers about the importance of the chosen religious spot of the day and the location, and then get the rituals performed on behalf of hundreds of people.

“This unique programme is a facilitator between God and devotees. It provides a distinctive alternative for those who are unable to visit their place of worship and offer pooja, for any reason. Zee Kannada will do it for them,” said Anup Chandrasekharan, Business Head, Zee Kannada.

Tags

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

The Managing Editor of Public TV gives insights about the struggle the Kannada news channel endured during its nascent stage and what led them forward to the second position that they occupy right now in what is a rather crowded marketplace

The unveiling of the Pitch Madison Advertising Report 2018 event was held on February 15, 2018. Over the years, the report has become a benchmark in the industry. Here are some pictures from the event...

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing...

Jake Dyson, Chief Engineer and Member of the Dyson board, spoke about the innovations and technology that they plan to bring to India