Top Story

e4m_logo.png

Home >> Media - TV >> Article

Zee bags $40 mn animation deal from Mondo TV

30-March-2004
Font Size   16
Zee bags $40 mn animation deal from Mondo TV

The Subhash-Chandra promoted Zee Telefilms today bagged a $40 million deal from Mondo TV, Europe’s second-largest animation channel, for developing animation content in India.

The project will be implemented by the Zee Institute of Creative Arts, a Zee group company under Padmalaya Telefilms.

Senior Zee executives said it was a strategic deal for both the companies as they would make an entry into eachother’s markets. The deal was signed and announced at Cannes today.

The deal will see the European company moving key development initiatives to India.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Strategized and executed by WATConsult, the campaign portrays different personalities through different shades of make-up.

At the recent unveiling of the Pitch Madison Advertising Report 2018, industry leaders from Dominos, Titan Watches, Nature’s Basket and Big Bazaar drew their conceptual learnings on factors that build...

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.