Top Story


Home >> Media - TV >> Article

WSH sees strong growth

Font Size   16
WSH sees strong growth

The weekly tune-ins in the second week for Bridgestone World Series Hockey (WSH) has grown from 6.3 million to 8.15 million, an increase of around 30 per cent. In fact, the growth is almost double than English Premier League (EPL) in the same period.

Within the first few days, the inaugural Bridgestone World Series Hockey has emerged as the second biggest sporting league in India after IPL. With increased consumer traction and high level of awareness, the league is poised to achieve exponential growth, said a press release.

“Increasing week-on-week tune-ins is a clear testimony of the strength of the product. WSH is a sports power brand that will deliver spectacular results for all the stakeholders – players, franchises, advertisers and above all, the under-served hockey fans,” said Yannick Colaco, COO, Nimbus Sport.


Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.