As per TAM Media data for Week 46 of 2013 (November 10-16, 2013), all major GECs, barring Zee TV, have seen a decline in viewership. Sab TV, too, has managed to add to its viewership during the week.
Star Plus has managed to hold on to its lead with 529 million TVTs, witnessing a decline in its viewership as compared to 536 million TVTs in Week 45.
Colors is placed second, registering gross TVT of 479 million in Week 46, a fall from the previous week’s ratings of 486 million TVTs.
On the other hand, Zee TV has seen a rise in viewership with 440 million TVTs, as compared to 429 million TVTs in Week 45.
Life OK has garnered gross TVTs of 340 million in Week 46, as against 345 million TVTs in the previous week.
Sab TV, too, has seen a marginal hike in its TVTs at 316 million, as compared to 311 million TVTs in Week 45.
Sony TV continues to be placed sixth in the GEC rankings. The channel has seen a dip in its gross TVTs to 298 million in Week 46, as compared to 341 million TVTs in the previous week.
Registering a marginal dip in viewership, Star Utsav’s viewership in Week 46 stood at 88 million TVTs, as against 89 million TVTs in the previous week.
Both Zee Anmol and Sahara One have also seen growth in viewership in Week 46 at 44 million TVTs and 36 million TVTs, respectively.