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Week 3 ratings: Tamil Nadu and Andhra Pradesh channels hold ground

23-January-2015
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Week 3 ratings: Tamil Nadu and Andhra Pradesh channels hold ground

In week 3 (January 11–18), the ratings of regional channels, except for Tamil Nadu and Andhra Pradesh, recorded a decline.

According to data sourced from TAM subscribers week 50 ratings CS4+, Bihar and Jharkhand channel Mahuaa Plus saw its ratings increase to 1526 GVTs in week 3 from 1126 in week 2 (January 4-10). Big Magic Ganga saw its ratings dip from 1400 GVTs in week 2 to 1068 this week. Oscar Movies Bhojpuri’s ratings were recorded at 936 GVTs this week. Mahuaa saw its ratings decline to 817 GVTs in week 3 from 846 last week. Anjan’s ratings dropped to 704 GVTs this week from 745 in week 2.

In the Maharashtra market, the ratings of Zee Marathi dipped to 137,399 GVTs this week from 146,310 in week 2, while ETV Marathi saw its ratings increase marginally to 55,852 GVTs from 55,091 recorded the last week. Star Pravah’s ratings dropped to 55,225 GVTs this week from 56,197 in week 2. Mi Marathi’s ratings slid to 12,442 GVTs from 12,547 in week 2.

In the West Bengal market, Star Jalsha saw its ratings slip to 105,333 GVTs in week 3 from 109,395 in week 2. Zee Bangla also registered a dip in its ratings to 81,728 GVTs in week 3 from 89,575 recorded a week earlier. Similarly, ETV Bangla’s ratings dipped to 23,743 GVTs in week 3 from 35,426 in week 2. Aakaash’s ratings increased to 15,060 GVTs from 13,860 in week 2. The ratings of Rupashi Bangla increased to 2475 GVTs in week 3 from 1871 recorded the last week.

In Tamil GECs, Sun TV’s ratings increased to 267,930 GVTs in week 3 from 222,491 last week. Vijay saw its ratings rise to 101,455 GVTs this week from 69,690 recorded in week 2. Kalaignar TV saw a significant rise in its ratings. Its ratings increased to 33,979 GVTs in week 3 from 19,211 in the last week. Zee Tamil saw its ratings increase to 25,035 GVTs this week from last week’s 20,401 GVTs. Polimer’s ratings dropped to 23,655 GVTs from 24,257 in week 2. Raj TV saw its ratings increase to 21,739 GVTs from 17,317 last week. Jaya TV recorded a major rise in its ratings. Its ratings increased to 21,216 GVTs this week 3 from 13,795 in week 2.

Among Kannada GECs, Udaya saw its ratings increase to 77421 GVTs from 74,468 in week 2. ETV Kannada’s ratings dipped to 50,505 GVTs from last week’s 56,703. Similarly, Suvarna’s ratings declined to 50,208 GVTs in week 3 from 51,070 in week 2. Zee Kannada’s ratings also saw a decline. The channel recorded 33,965 GVTs in week 3 from 34,042 GVTs in week 2. Kasturi saw its ratings rise to 8681 GVTs this week from 7728 in week 2.

In the Andhra Pradesh market, Gemini registered a significant rise in its ratings. The channel recorded 121,600 GVTs in week 3 from 84,598 GVTs in week 2. MAA channel also saw its ratings increase to 112,406 GVTs this week from 108,964 recorded in week 2. The ratings of Zee Telugu increased to 107,621 GVTs in week 3 from 92,295 in week 2, while ETV recorded 90,722 GVTs in week 3 from 88,340 in the previous week.

In the Kerala market, Asianet’s ratings declined to 55,404 GVTs this week from 57,364 last week. Surya channel’s ratings went up to 15,689 GVTs this week from 14,944 a week earlier. On the other hand, the ratings of Asianet Plus dipped to 5034 GVTs in week 3 from 6039 in week 2. Kairali’s ratings increased to 5388 GVTs this week from 4245 last week. Amrita’s ratings increased to 3402 GVTs in week 3 from 3067 in week 2.  

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