Top Story

e4m_logo.png

Home >> Media - TV >> Article

Week 20 ratings: Major GECs lose viewership; Sony, Life OK gain

23-May-2014
Font Size   16
Share
Week 20 ratings: Major GECs lose viewership; Sony, Life OK gain

The IPL effect may be getting on to GECs now as the tournament is entering is its final stages.

As per the ratings data sourced from TAM subscribers for Week 20 (May 13-19) of 2014 for the HSM market, Star Plus lost viewership and came down from the 700-mark. The channel recorded 681 million TVTs, as compared to 733 million in Week 19.

Zee TV was at No. 2 with 394 million TVTs, almost at the same level it was in Week 19 at 395 million TVTs.

Colors was placed at third with 367 million TVTs. The channel lost viewership during the week and had recorded 376 million TVTs in Week 19.

On the other hand, Life OK gained viewership and was at No. 4 with 354 million TVTs in Week 20. The channel recorded 348 million TVTs in the previous week.

Sony Entertainment Television was at No 5, garnering 313 million TVTs in Week 20, which was higher than 286 million TVTs recorded in the previous week.

Sab TV lost some viewership this week at 258 million TVTs. The channel had recorded 268 million TVTs in Week 19.

 

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.