Top Story

e4m_logo.png

Home >> Media - TV >> Article

Week 12 ratings: Star, Colors, and Zee make good gains

27-March-2015
Font Size   16
Share
Week 12 ratings: Star, Colors, and Zee make good gains

In week 12 (15-21 March, 2015), Star Plus, Colors and Zee TV made good rating gains, according to data sourced from TAM subscribers.

Star Plus saw ratings increase to 624 million GVTs from 592 million GVTs in week 11.

Colors rose to 457 million GVTs in week 12 from 428 million GVTS in week 11.

Zee TV saw a good spike in ratings with 394 million GVTs in week 12 from 307 million GVTs in week 11.

Life OK suffered marginally with 302 million GVTS in week 12 from 307 million GVTs in week  11.

On the other hand, SAB TV fell to 275 million GVTs in week 12 from 288 million GVTs in week 11, while Sony TV also declined to 201 million GVTs from 221 million GVTs in week 11.

Newcomer &TV saw ratings fall to 99 million GVTs in week 12 from 105 million GVTs in week 11.
 

Tags Star Plus

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’