Top Story

e4m_logo.png

Home >> Media - TV >> Article

Vijay TV to air Tamil version of 'The Great Indian Laughter Challenge' from October 30

14-October-2005
Font Size   16
Share
Vijay TV to air Tamil version of 'The Great Indian Laughter Challenge' from October 30

A Tamil version of 'The Great Indian Laughter Challenge' (TGILC) is all set to air on Vijay TV on Sunday mornings. Further, in an attempt to strengthen Sunday evenings prior to KBC2, the channel is launching another show, 'Harmony', a music-based chat show.

Harsh Krishna Rohatgi, who has been elevated to the position of General Manager -Content, at STAR India, said, "We are launching new shows on weekend evenings around KBC2, whilst also beefing up the Sunday mornings. This is concurrent building of timebands across different weekend dayparts."

'Kalakkapovadhu Yaaru' is the name of the Tamil version of TGILC. Former Test cricketer Sadagopan Ramesh and film and TV star 'Chinni' Jayant will be the judges, while actress Uma Riyaz Khan will anchor the show.

The show is scheduled to air from October 30, between 9.30 am and 10.30 am on Sundays, with a tagline that translates into 'Laughter is the best medicine'.

The event is being designed for 13 weeks, and a semis and final format ensure that there will be one winner every week for the first 10 weeks. The channel hopes to rope in the audience through a special round for audience polling.

The other new show, 'Harmony', is an hour-long 'unplugged' programme that will showcase one singer each Sunday, at 8 pm. This will start airing from November 6. S P Balasubramanyam, Chitra and a host of leading singers are slated to be part of the show.

The singer will interact with the MC as well as perform unplugged during the show. Audience involvement comes in the form of e-mail or snail-mail requests for their choice of singer and song.

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group