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Viewer’s verdict on exit poll shows on TV

Viewer’s verdict on exit poll shows on TV

Author | exchange4media News Service | Wednesday, May 12,2004 7:23 AM

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Viewer’s verdict on exit poll shows on TV

Using its proprietary RTVA methodology, CyberMedia Research conducted a survey amongst 1,176 households in New Delhi and Mumbai between 2000 and 2100 hours on May 10, 2004. The survey threw up interesting findings on channel share of news audience, gender split of the audience, stated preference of the audience and the like.

exchange4media.com brings to you this exclusive report. Details.

Tags: e4m

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