Top Story


Home >> Media - TV >> Article

TV18 Group company GBN and Lokmat Group to launch Marathi news channel

Font Size   16
TV18 Group company GBN and Lokmat Group to launch Marathi news channel

Global Broadcast News Limited (GBN) has decided to enter the regional news space through a 50:50 joint venture with the Lokmat Group, to launch a 24-hour Marathi language news and current affairs channel.

GBN is a TV18 Group company and broadcasters of the 24-hour English language news and current affairs channel CNN-IBN, and strategic partner with IBN7. Lokmat Group is the owner of Lokmat, Lokmat Times and Lokmat Samachar.

“The launch of the Marathi channel is a continuation of the growth momentum gained by GBN since its launch, and is in line with the company’s strategy of becoming an integrated media platform, both nationally and regionally,” said Raghav Bahl, Managing Director, TV18 Group.

Sameer Manchanda, Joint Managing Director, GBN, said, “We see the regional language space powering the next phase of growth in the Indian television industry. Our partnership with Lokmat will be driven by these opportunities and also be in line with our quest to transform into a full play media house.”

Manchanda added that the new channel will target the “highly aware and conscious Marathi speaking” audience in Western India with a delivery style to suit their pace of lives. “The spotlight will always be on the spirit of ‘whatever it takes’. We are proud to be associated with a partner like Lokmat, who stand out by not only capturing the people’s mood, but also being at the forefront of shaping their opinion,” he elaborated.

Vijay Darda, Chairman, Lokmat Group, said, “The joint venture between Lokmat and the TV18 Group, which is India’s No. 1 news and information network, is a highly potent combination of credible journalism and local knowledge. The JV will combine GBN’s world-class standards with Lokmat’s reach and understanding of the Marathi mind. Lokmat already owns the Marathi space due to its intimate connectivity with the Marathi heartland over the last three decades, and this relationship will further expand and strengthen this base.”


The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India