Times Global Broadcasting Company Ltd (TGBCL) has been busy building up the team and crystallising its strategy for its forthcoming business news channel, announced earlier this year. Chintamani Rao, CEO, TGBCL, informed that all plans were on track and that the absolute deadline for launching the channel was the last quarter of FY09.
The channel has several operating names, ranging from ET TV to Money TV to Times Money to Times Business. Rao said that there was still time before the channel’s name could be announced. The reason ET TV’s name is being floated is because of the open intent from BCCL that it would leverage the content expertise of its financial daily The Economic Times for the English business news channel.
Rahul Joshi, Executive Editor, The Economic Times, will have the additional leadership role in setting up the channel’s content and format along with Abheek Barman, who has joined as Consulting Editor. It may be recalled that in May 2008, exchange4media had reported that Barman had joined the new channel after a three-year stint at NDTV Profit.
Another person to join from NDTV Profit is Nikunj Dalmiya. Other people forming part of the core team include Siddhartha Dubey, who has joined from Reuters, London; Muralidharan from CNBC-TV18; and R Sridharan, former Managing Editor of Business Today, who’s appointment exchange4media had reported in September 2008.
Rao also informed that the editorial and production teams of Times Now and the business news channel would be independent of each other but have common corporate functions.
He was, however, tight-lipped on any other developments.
However, if the industry word is anything to go by, among the other names that are headed to TGBCL for the business news channel is that of Andy Mukerjea of Bloomberg. Grapevine also has it that BCCL would put its entire might behind this channel, which could also mean the launch of a second financial daily that would be more niche than ET in the business and money space.
When asked on whether there were any particular areas that the business news channel would specifically be focussing on, Rao stated, “I never discuss strategies. All I can say is watch this space.”
Business Today’s R Sridharan joining ET TV
Abheek Barman quits NDTV Profit; to join ET business channel as Consulting Editor