Top Story

e4m_logo.png

Home >> Media - TV >> Article

The Real Media People to handle ad sales & mktg duties of Spin TV

24-February-2014
Font Size   16
Share
The Real Media People to handle ad sales & mktg duties of Spin TV

The Real Media People, which completes a year in February 2014, has won the ad sales and marketing duties of Spin TV, the 24-hour linear channel in high-definition format focusing completely on the real estate sector. The recently-launched Spin TV will be operational on a bigger scale from next month. The channel is available in Mumbai, Gujarat and in the Middle East.

Nilesh Thakkar, media veteran who has launched The Real Media People, said, “We took a calculated risk to launch The Real Media People with 30 real estate customers whom we gained earlier. Our primary goal is to become a bulk buyer with top 10 builders (safe and AA++) of Mumbai and to become consultants for Spin TV in order to handle their ad sales and marketing.”

The group is planning to cross Rs 150 crore of buying in real estate with additional 50 investors and more than Rs 10 crore of sales for Spin TV.
 

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems