Ten Sports to air Sania Mirza's Dubai quest

Ten Sports to air Sania Mirza's Dubai quest

Author | exchange4media Mumbai Bureau | Thursday, Mar 03,2005 7:43 AM

Ten Sports to air Sania Mirza's Dubai quest

Ten Sports, the world's number one sports channel for South Asians, will telecast live the Dubai Duty Free Women's Open, including Sania Mirza's quarter-final match, as well as full delayed coverage of her brilliant straight sets win over World No. 6 and defending US Open champion Svetlana Kuznetsova.

Sania's match against the fourth seed Russian star will begin on Ten Sports at 7:30 pm IST on March 3, followed by live coverage of the quarter-final match. The live quarter-final matches will be played in two sessions - evening 4:00 pm to 6:00 pm, followed by the night session from 8:30 pm to 10:30 pm.

Sania is scheduled to play her quarter-final match against Jelena Jankovic of Serbia-Montenegro. Jankovic is ranked 28th in the world.

The two semi-final matches are scheduled for Saturday and the final is slated for Sunday. Chris McDonald, CEO, Taj Television Limited, owners of Ten Sports, said: "We take great pride in providing relevant and entertaining sports content for the Indian Subcontinent, and nothing gets bigger for the fans here than Sania Mirza's wonderful quest in Dubai at the moment. Our viewers wanted to see her in action, and we are happy to serve them."

Launched in April 2002, Ten Sports is watched by more viewers than any other sports channel in the Subcontinent. Ten Sports is available in over 30 million households via cable and satellite networks in India, almost half of the total TV households.

Tags: e4m

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