Ten Sports has signed a comprehensive contract with the International Hockey Federation (FIH) which gives it the rights for the Indian sub-continent, the Middle East and Hong Kong for both the men's and women's World Cups, to be held in Monchengladbach, Germany, and Madrid, Spain, in September 2006, as well as the men's and women's Champions Trophy in 2008.
Announcing this, Chris McDonald, CEO, Taj Television Limited, owners of Ten Sports, said, "Hockey has a massive following in the sub-continent and is easily the most popular sport after cricket. With our acquisition of the cream of FIH events, Ten Sports remains the premier sports channel for hockey fans."
Peter Hutton, Vice-President (Programming), Taj Television, said, "It is great news for us to be able to show the men's and women's hockey World Cups for the first time, and to be able to say with confidence that we have all the best hockey events for years to come."
Steven Morris, FIH Marketing Manager, said, "This is FIH's first television distribution deal since we took control of our rights earlier this year. Financially it is the highest value ever for FIH and it also carries with it significant minimum broadcast commitments from Ten Sports to guarantee extensive exposure of our sport in the territories. It's increased value reflects the investment that FIH has made in its television production and standard of major events in recent years."
The Sahara Hockey Champions Trophy for men will be played in Chennai this year from December 10-18, while the women's Samsung Hockey Champions Trophy is scheduled for November 26-December 4 in Canberra, Australia. In August 2005, Ten Sports will also telecast the eight-nation Invitational tournament from Amstelveen, Holland.
Ten Sports has been a major supporter of hockey ever since its launch in April 2002. Watched by more viewers than any other sports channel in the sub-continent, Ten Sports is available in over 30 million households via cable and satellite networks in India.