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TAM Ratings: Zee trumps Life OK in TAM individual and household ratings

TAM Ratings: Zee trumps Life OK in TAM individual and household ratings

Author | exchange4media News Service | Thursday, Apr 30,2015 3:36 PM

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TAM Ratings: Zee trumps Life OK in TAM individual and household ratings

According to TAM data for week 17  between April 19 and April 25, 2015 for Hindi GECs CS 4+ GRPs(Individual)and CS HHLD GRPs(Household), Star Plus leads the Hindi GEC pack followed by Colors, Zee TV, Life OK, Sab and Sony.

In individual ratings, Star Plus scored 227 GRPs in week 17, slipping from 261 GRPs in week 16. For household data, it scored 549 GRPs in week 17,falling from 634 GRPs in week 16. Colors saw a nominal dip of 202 GRPs in week 17 from 204 GRPs in week 16 (individual) and 471 GRPs in week 17 from 484 GRPs in week 16 (household).

Zee TV took the third spot in individual ratings gaining 161 GRPs in week 17 as opposed to 172 GRPS in week 16. In household ratings as well, Zee was at the third position with 368 GRPs in week 17, falling from 399 GRPs in week 16.

Life OK was at the fourth place in individual ratings with 128 GRPs in week 17 from 134 GRPS in week 16. In household ratings, Life OK scored 314 GRPs in week 17, falling from 338 GRPs in week 16.

Sab TV gained 127 GRPs in week 17 while in week 16 it had 137 GRPs (individual). In household ratings, Sab TV got 278 GRPs in week 17 as opposed to 299 GRPs in week 16.

Sony fell to 111 GRPs in week 17 from 113 GRPs in week 16 (individual) and 247 GRPs in week 17 from 259 GRPs in week 16.
&TV maintained 51 GRPs in week 17 which it had in week 16 as well in individual data, however in household data it fell to 119 GRPs in week 17 from 121 GRPs in week 16.

Tags: Zee trumps

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