As precursor to the launch of its news channel, Star India has sought the government approval to transmit its content from India to its uplinking facility in Hong Kong using Videsh Sanchar Nigam Ltd’s (VSNL) facilities.
This arrangement would allow Star almost real-time transmission which is important for its news operations, which is expected to start in April 2003. Star is also likely to use this facility to transmit content for other channels too.
This move by the broadcasting company comes at a time when it is in the process of putting together a news team of its own to run Star News post March 2003.
Star has also appointed Ravina Raj Kohli as president - Star News channel. She would head the operations of the channel and report to CEO, Star India, Peter Mukerjea. Sanjay Pugalia was also appointed as director, news of the channel.
Star, a wholly-owned subsidiary of News Corporation, is Asia’s leading multi-platform content and service provider. Star’s 40 distributed services in eight languages reach more than 300 million viewers across 53 Asian countries.