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Star Plus, Rishtey continue to lead urban and rural markets respectively @BARC Week 8 Ratings

03-March-2017
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Star Plus, Rishtey continue to lead urban and rural markets respectively @BARC Week 8 Ratings

According to BARC data for week 8 (February 18-24), Star Plus maintained its hold over the urban market with 476 million impressions. Same goes for Rishtey, which continued to lead the rural market with 409 million impressions.

Collectively too, Star Plus took the first spot bringing in 712 million impressions followed by Colors (640 million impressions) at the second spot and Rishtey ( 537 million impressions) at the third spot.

Urban Market

Star Plus continued to top the urban market with improved 476 million impressions compared to 459 million impressions it had in week 7.

Colors held on to its second spot with 429 million impressions as against the 386 million impressions it fetched the previous week.

Sony Entertainment Television maintained its third spot with 324 million impressions as against previous week’s 281 million impressions.

Zee TV moved up to the fourth spot garnering 281 million impressions, compared to week 7’s 245 million impressions.

Sony SAB held on to its fifth spot with 269 million impressions as against week 7’s 245 million impressions.

Rural Market

Rishtey continued to rule the rural market with 409 million impressions, as against week 7’s 317 million impressions.

Zee Anmol also maintained its position in the second spot with 400 million impressions as against the 313 million impressions it fetched in week 7.

Sony Pal moved to third spot garnering 373 million impressions compared to previous week’s 278 million impressions.

Star Utsav slipped to fourth spot with 342 million impressions as against the previous week’s 294 million impressions.

Star Plus held on to its fifth spot with 235 million impressions.

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