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Star Cricket now on Tata Sky

Star Cricket now on Tata Sky

Author | exchange4media Mumbai Bureau | Friday, Jul 20,2007 9:18 AM

Star Cricket now on Tata Sky

It’s great news for all cricket lovers in the country. Star Cricket, the channel that is airing live the India-England cricket series, which began on July 19, will now be available on Tata Sky Ltd, the JV between the Tata Group and STAR India.

Cricket fans will be able to watch the live match telecast on Tata Sky with all the exciting interactive features of Actve Sports like highlights, scoreboard, multi-language commentary and statistics. The key feature will be the Actve Sports’ virtual window, which will bring special analysis packages to showcase batsmen milestones, team milestones, wicket falls and power plays.

Vikram Kaushik, MD and CEO, Tata Sky Ltd, said, “We have been a forerunner in providing customers with cutting-edge technology and on-demand services. Actve Sports has established itself as a milestone in Indian sports entertainment and we are delighted to offer this all-important India-England series to cricket enthusiasts with all the interactive features of Actve Sports.”

Tags: e4m

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